About Company
Career.zycto is pioneering the next generation of digital marketing strategies, empowering brands globally to connect with their audiences effectively. We cultivate a dynamic, remote-first culture where innovation thrives and every team member’s contribution is valued. For an Online Advertising Coordinator passionate about driving measurable results and mastering new platforms, our collaborative environment offers unparalleled opportunities for growth and impact. Join us in shaping the future of online advertising from anywhere in the world.
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Job Description
As an Online Advertising Coordinator at Career.zycto, you will be instrumental in the execution and optimization of our clients’ digital advertising campaigns across various platforms. This remote role offers a unique opportunity to contribute significantly to our growth while working from the comfort of your chosen environment. You will be responsible for the day-to-day management of paid advertising campaigns, including setup, monitoring, reporting, and making data-driven recommendations for improvement.
Your primary focus will be on ensuring campaigns run efficiently, achieve their key performance indicators (KPIs), and align with overall marketing objectives. This involves meticulous attention to detail in campaign setup, accurate tracking implementation, and proactive identification of optimization opportunities. You’ll work closely with our strategy and creative teams to ensure cohesive campaign delivery and leverage insights to enhance performance.
This role demands a blend of analytical prowess, technical understanding of advertising platforms (such as Google Ads, Meta Ads, LinkedIn Ads, etc.), and strong communication skills. You will interpret performance data, create comprehensive reports, and present actionable insights to internal stakeholders. A keen eye for market trends and competitor activities will also be crucial in identifying new opportunities and staying ahead in the ever-evolving digital landscape.
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Career.zycto is committed to fostering a supportive and collaborative remote work culture. We provide the tools, resources, and mentorship necessary for you to excel and advance your career. You will have access to ongoing training and development opportunities, ensuring you remain at the forefront of digital advertising best practices. If you are a self-starter, highly organized, and passionate about the impact of online advertising, this is an exciting chance to join a forward-thinking team dedicated to innovation and client success. We value individuals who are eager to learn, adapt, and drive tangible results in a fast-paced, performance-oriented environment. Embrace the challenge and grow with us as we deliver exceptional value to our diverse portfolio of clients.
Key Responsibilities
- Execute, manage, and optimize paid digital advertising campaigns across various platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads).
- Monitor campaign performance daily, making real-time adjustments to bids, budgets, and targeting to maximize ROI.
- Conduct keyword research, audience segmentation, and competitor analysis to inform campaign strategy.
- Develop and present comprehensive performance reports, identifying key insights, trends, and actionable recommendations.
- Collaborate with internal creative and content teams to ensure ad creatives and landing pages are optimized for performance.
- Ensure accurate tracking implementation and troubleshoot any tracking or reporting discrepancies.
- Stay updated on the latest digital advertising trends, platform updates, and best practices.
- Assist in the development of advertising strategies and campaign proposals.
- Manage advertising budgets effectively, ensuring efficient spend and adherence to client objectives.
Required Skills
- Minimum 2 years of experience in managing paid advertising campaigns (PPC, Social Media Ads).
- Proficiency in Google Ads, Meta Business Suite (Facebook/Instagram Ads), and other major advertising platforms.
- Strong analytical skills with the ability to interpret data, identify trends, and draw actionable insights.
- Excellent written and verbal communication skills in English.
- Experience with analytics tools (e.g., Google Analytics).
- Detail-oriented with strong organizational and time management abilities.
- Self-motivated and able to work effectively in a remote, autonomous environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Certifications in Google Ads, Meta Blueprint, or other relevant platforms.
- Experience with A/B testing and conversion rate optimization (CRO) principles.
- Familiarity with marketing automation platforms.
- Basic understanding of SEO principles.
- Prior experience working in an agency environment.
Perks & Benefits
- Fully remote work model, offering flexibility and work-life balance.
- Competitive salary and performance-based incentives.
- Comprehensive health and wellness benefits.
- Generous paid time off and public holidays.
- Opportunities for continuous learning and professional development.
- Access to premium marketing tools and resources.
- Supportive and collaborative team culture.
- Regular virtual team-building activities and events.
How to Apply
Interested candidates are invited to submit their detailed resume and a cover letter outlining their relevant experience and why they are a good fit for this remote role. Please highlight your experience with specific advertising platforms and campaign results. Click the link below to apply for the job.
