About Company
Eager to launch your digital marketing career within a dynamic learning environment? Career.zycto is at the forefront of crafting innovative digital strategies for diverse clients across industries. We believe in nurturing talent and providing a robust platform for growth, especially for aspiring SEO and content specialists. Here, you’ll gain hands-on experience, working alongside seasoned professionals who are passionate about sharing their expertise. Our collaborative culture and focus on cutting-edge techniques make us the perfect launchpad for your journey into the exciting world of digital marketing, where your contributions will truly matter.
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Job Description
Are you a highly motivated and enthusiastic individual with a foundational interest in digital marketing, particularly in Search Engine Optimization (SEO) and content creation? Career.zycto is seeking a driven Digital Marketer Trainee to join our vibrant team in Lekki Phase 2, Lagos. This is an unparalleled opportunity for a budding professional to immerse themselves in the fast-paced world of digital marketing, learning directly from industry experts.
As an SEO & Content Trainee, you will play a crucial supporting role in developing and implementing digital strategies that elevate our clients’ online presence and drive organic growth. You’ll gain hands-on experience in various aspects of SEO, from keyword research and on-page optimization to technical SEO audits. Simultaneously, you will hone your content creation skills, contributing to compelling blog posts, website copy, social media updates, and more, all designed to captivate target audiences and achieve measurable results. This role is designed as a comprehensive learning journey, offering mentorship, practical application, and exposure to cutting-edge tools and methodologies. We are committed to fostering your talent and providing a clear pathway for professional development in a supportive and innovative environment. If you’re passionate about digital trends, possess a keen eye for detail, and are eager to make a tangible impact, we invite you to apply and grow with us.
Key Responsibilities
- Assist in conducting comprehensive keyword research and competitive analysis to identify growth opportunities.
- Support the creation, editing, and optimization of high-quality, engaging content for various digital platforms, including blog posts, articles, website pages, and social media.
- Learn and apply on-page SEO best practices, including meta tag optimization, heading structure, image optimization, and internal linking.
- Participate in content audits, identifying areas for improvement and content gaps.
- Help monitor website performance, organic rankings, and traffic using analytics tools such as Google Analytics and Google Search Console.
- Contribute to the development and execution of content marketing strategies.
- Stay updated on the latest SEO trends, algorithm changes, and digital marketing best practices.
- Collaborate with senior marketers and designers to ensure content is visually appealing and aligns with brand guidelines.
- Assist in basic technical SEO tasks, such as site audits and recommendations for crawlability and indexability issues.
- Compile reports on content and SEO performance metrics.
Required Skills
- Excellent written and verbal communication skills in English.
- A strong understanding of fundamental digital marketing concepts.
- Demonstrated eagerness and ability to learn quickly about SEO and content marketing.
- Proficiency in using Microsoft Office Suite (Word, Excel, PowerPoint) or Google Workspace (Docs, Sheets, Slides).
- Exceptional attention to detail and organizational skills.
- Ability to work effectively both independently and as part of a team.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field (or currently pursuing one).
- Basic familiarity with SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Previous experience with content management systems (e.g., WordPress) is a plus.
- A portfolio of personal writing samples, blog posts, or academic projects demonstrating content creation ability.
- Basic understanding of HTML/CSS is an advantage but not required.
Perks & Benefits
- Structured mentorship and coaching from experienced digital marketing professionals.
- Hands-on training and development programs in cutting-edge SEO and content strategies.
- Exposure to diverse client projects and real-world marketing challenges.
- A clear pathway for career progression within the company.
- A collaborative, supportive, and innovative work environment.
- Opportunity to contribute to impactful digital campaigns.
- Competitive trainee stipend.
- Access to industry-leading tools and resources.
How to Apply
Ready to kickstart your career in digital marketing with a focus on SEO and content? We encourage you to click on the application link below to submit your resume and a cover letter detailing your interest in this role and any relevant experience or projects. Please highlight why you believe you are a perfect fit for a trainee position at Career.zycto.
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