About Company
Econet Wireless Zimbabwe is the country’s leading telecommunications company, providing a comprehensive range of mobile and fixed-line communication solutions, internet services, and financial technology products. With a strong commitment to innovation and customer satisfaction, Econet connects millions of Zimbabweans and plays a pivotal role in the nation’s digital transformation. Our dynamic environment fosters growth, collaboration, and a relentless pursuit of excellence, empowering our employees to make a tangible impact on society through cutting-edge technology and data-driven strategies. We are at the forefront of leveraging advanced analytics to understand our customer base better, enhance service delivery, and drive strategic business decisions, ensuring we remain the preferred choice for communication and digital services across Zimbabwe.
Job Description
We are seeking an experienced and highly analytical Senior CRM Data Analyst to join our dynamic team in Harare. This pivotal role involves diving deep into our extensive Customer Relationship Management (CRM) data to uncover critical insights, identify trends, and provide actionable recommendations that will enhance customer engagement, optimize marketing campaigns, and improve overall business performance. The successful candidate will be instrumental in transforming raw data into strategic intelligence, working closely with marketing, sales, product development, and customer service departments. You will be responsible for designing and implementing advanced analytical models, developing comprehensive reports and dashboards, and presenting your findings to various stakeholders, including senior leadership. This role demands a proactive individual with a strong foundation in data analytics, excellent problem-solving skills, and a passion for customer-centric strategies. You will not only analyze data but also contribute to data governance best practices, data quality initiatives, and the continuous improvement of our data infrastructure. If you are a seasoned data professional who thrives in a fast-paced environment and is eager to shape the future of telecommunications through data-driven decisions, we encourage you to apply. You will play a key role in defining customer segments, predicting churn, optimizing customer lifetime value, and personalizing customer interactions to ensure Econet maintains its competitive edge and continues to deliver exceptional value to our customers.
Key Responsibilities
- Lead the analysis of large and complex CRM datasets to identify key customer trends, behaviors, and preferences.
- Develop and implement advanced analytical models for customer segmentation, churn prediction, lifetime value analysis, and campaign effectiveness measurement.
- Design, build, and maintain comprehensive dashboards and reports using data visualization tools (e.g., Power BI, Tableau) to provide real-time insights to business units.
- Collaborate with marketing, sales, and product teams to define data requirements, analyze campaign performance, and optimize customer journeys.
- Translate complex analytical findings into clear, concise, and actionable recommendations for various business stakeholders, including senior management.
- Ensure data accuracy and integrity within CRM systems and contribute to data governance policies and procedures.
- Mentor junior analysts and promote best practices in data analysis and reporting.
- Proactively identify opportunities for data-driven process improvements and strategic initiatives.
- Stay abreast of industry trends, analytical techniques, and CRM technologies to continuously enhance our capabilities.
Required Skills
- Bachelor's degree in Computer Science, Statistics, Mathematics, Economics, or a related quantitative field.
- Minimum of 5 years of experience in a data analyst role, with significant focus on CRM data.
- Expert proficiency in SQL for data extraction and manipulation.
- Strong experience with statistical programming languages (Python or R) for data analysis and modeling.
- Demonstrable experience with data visualization tools such as Power BI, Tableau, or QlikView.
- Proven ability to translate complex data into clear, actionable business insights.
- Excellent communication, presentation, and interpersonal skills.
- Strong understanding of CRM principles and customer lifecycle management.
Preferred Qualifications
- Master's degree in a quantitative field.
- Experience with cloud-based data platforms (e.g., AWS, Azure, GCP).
- Familiarity with telecommunications industry data and business models.
- Experience with specific CRM platforms (e.g., Salesforce, Microsoft Dynamics).
- Certifications in data analytics, data science, or related technologies.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive medical aid and wellness programs.
- Pension fund contributions.
- Opportunities for continuous professional development and training.
- Modern and collaborative office environment.
- Employee discounts on company products and services.
- Generous paid time off and public holidays.
How to Apply
Interested candidates are encouraged to apply by clicking the application link below. Please ensure your CV and cover letter highlight your relevant experience and qualifications for this Senior CRM Data Analyst position. We look forward to reviewing your application.