About Company
Are you eager to ignite your digital marketing career within a supportive and dynamic environment? Career.zycto champions innovative approaches to talent acquisition and career development across diverse sectors. We believe in empowering our team members with the tools and flexibility needed to thrive, pushing boundaries in how businesses connect with their target audiences. Joining us means becoming part of a forward-thinking consultancy that values creativity, strategic thinking, and continuous learning. We offer a unique platform for a digital marketing assistant to hone their skills, contribute to impactful campaigns, and grow alongside a passionate group of professionals dedicated to making a real difference.
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Job Description
This role calls for a passionate and proactive Digital Marketing Assistant eager to dive into the dynamic world of online promotion. At Career.zycto, we’re looking for someone to support our marketing team in executing compelling digital strategies that enhance brand visibility, engage target audiences, and drive measurable results for our clients. This isn’t just an entry-level position; it’s a launchpad for your career, offering hands-on experience across various digital channels. You’ll be instrumental in crafting engaging content, managing social media presence, optimizing search engine performance, and analyzing campaign effectiveness. We operate with a flexible schedule model, recognizing the importance of work-life balance, meaning you’ll have the autonomy to manage your time effectively while meeting objectives. This flexibility is built on trust and a commitment to results, making Career.zycto an ideal place for individuals who thrive in an environment that values output over rigid hours. You’ll gain invaluable insights into SEO, SEM, content marketing, email campaigns, and social media management, working directly with experienced professionals. We encourage innovative thinking and provide opportunities for continuous learning and professional development. If you’re detail-oriented, have a keen eye for current digital trends, and possess a strong desire to learn and contribute to a vibrant team, we want to hear from you. Your contribution will directly impact our clients’ success, helping them navigate the complex digital landscape and achieve their business goals. Join Career.zycto and help us shape the future of talent solutions and digital engagement, all while enjoying the benefits of a supportive, flexible, and growth-oriented workplace right here in New Benin, Benin City. We are committed to fostering an inclusive environment where every team member feels valued and empowered to reach their full potential. This is more than a job; it’s an opportunity to build a rewarding career.
Key Responsibilities
- Assist in the creation and curation of engaging digital content (text, image, video) for various platforms.
- Manage and schedule posts across social media channels (Facebook, Instagram, Twitter, LinkedIn).
- Support SEO efforts through keyword research, on-page optimization, and content updates.
- Contribute to email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Monitor and report on website analytics, social media metrics, and campaign performance.
- Conduct market research and competitor analysis to identify new opportunities and trends.
- Collaborate with the marketing team to brainstorm new ideas and strategies.
- Assist with the development and implementation of paid advertising campaigns (e.g., Google Ads, social media ads).
- Maintain and update company website content using CMS platforms.
- Stay up-to-date with the latest digital marketing trends and best practices.
Required Skills
- Strong understanding of digital marketing principles and concepts.
- Proficiency in social media platforms and content management tools.
- Excellent written and verbal communication skills in English.
- Basic knowledge of SEO/SEM fundamentals.
- Familiarity with analytics tools (e.g., Google Analytics).
- Ability to work independently and as part of a team.
- Strong organizational skills and attention to detail.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor's degree or HND in Marketing, Communications, Business Administration, or a related field.
- Prior internship or professional experience (1-2 years) in a digital marketing role.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Knowledge of email marketing platforms (e.g., Mailchimp, Constant Contact).
- Familiarity with content management systems (e.g., WordPress).
- Certifications in Google Ads or Google Analytics.
Perks & Benefits
- Competitive monthly salary.
- Flexible working hours and potential for hybrid work model.
- Opportunities for professional development and training.
- Collaborative and supportive team environment.
- Paid time off and public holidays.
- Career growth and advancement opportunities.
- Contribution to impactful projects.
How to Apply
To seize this exciting opportunity, please click on the application link below to submit your resume and a compelling cover letter outlining your experience and why you are the ideal candidate for this role. We look forward to reviewing your application!
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