About Company
Career.zycto is pioneering innovative solutions in career development and professional growth, empowering individuals and organizations to achieve their full potential. We thrive on fostering a dynamic, supportive, and forward-thinking environment where creativity and strategic thinking are paramount. For a Digital Marketing Executive, this means unparalleled opportunities to shape our brand voice, drive global reach, and directly impact our mission through cutting-edge campaigns. Join us and make a tangible difference in the careers of thousands, working within a culture that champions your expertise and growth.
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Job Description
Are you a highly motivated and results-driven Digital Marketing Executive looking for an exciting opportunity to work remotely with a dynamic team? Career.zycto is seeking an experienced professional to spearhead our digital marketing initiatives, enhancing our online presence and driving engagement across all platforms. This pivotal role requires a strategic thinker with a proven track record in developing and executing comprehensive digital campaigns that yield measurable results. You will be instrumental in shaping our brand narrative, optimizing our digital funnels, and ensuring our message resonates with our target audience of ambitious professionals and forward-thinking businesses. We are looking for someone who thrives in a remote environment, possesses excellent communication skills, and is passionate about leveraging digital channels to achieve ambitious goals. This is a unique chance to join a growing company that values innovation, collaboration, and continuous improvement, where your contributions will directly influence our success and impact.
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing campaigns across various channels (SEO, SEM, social media, email, content marketing).
- Analyze campaign performance data, identify trends, and provide actionable insights to optimize future strategies.
- Manage and optimize company social media profiles and presence, including content creation, scheduling, and community engagement.
- Oversee website content updates, ensuring SEO best practices are consistently applied and user experience is optimized.
- Plan and execute email marketing campaigns, including segmenting audiences, A/B testing, and performance analysis.
- Collaborate with content creators and graphic designers to produce engaging and high-quality marketing materials.
- Monitor competitor activities, market trends, and industry developments to identify new opportunities.
- Manage digital advertising budgets effectively and report on ROI.
- Generate detailed weekly and monthly reports on key performance indicators (KPIs) and present findings to stakeholders.
Required Skills
- Proven experience as a Digital Marketing Executive or similar role (minimum 4 years).
- Demonstrable expertise in SEO, SEM, Google Analytics, and various digital advertising platforms (Google Ads, social media ads).
- Strong understanding of current online marketing concepts, strategy, and best practices.
- Proficiency in marketing automation and CRM software.
- Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
- Exceptional written and verbal communication skills in English.
- Ability to work independently and collaboratively in a remote team environment.
Preferred Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Experience with A/B testing and conversion rate optimization (CRO) techniques.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) for basic content creation.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms.
- Knowledge of market research and consumer behavior.
Perks & Benefits
- Fully remote work model, offering flexibility and work-life balance.
- Competitive salary package.
- Opportunities for professional development and continuous learning.
- Collaborative and supportive team environment.
- Access to cutting-edge marketing tools and technologies.
- Generous paid time off.
- Health and wellness stipends.
How to Apply
Eager to contribute your digital marketing prowess to a forward-thinking team? Please click on the application link below to submit your resume and a compelling cover letter outlining your relevant experience and why you are the ideal candidate for this remote role. We encourage you to highlight specific achievements and campaign successes.
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