About Company
Twinkl is a global educational publisher, driven by a mission to help those who teach. Headquartered in Sheffield, England, we create high-quality, engaging, and innovative resources for educators and learners worldwide. Serving teachers, parents, and children in over 200 countries and regions, our impact is truly global. We are a rapidly growing, technology-driven company that firmly believes in using data to inform our decisions, refine our strategies, and continuously improve the educational experience we provide. Joining Twinkl means becoming part of a passionate and collaborative team where your insights will directly contribute to empowering millions of educators and making a tangible difference in the lives of children. We foster a culture of continuous learning, innovation, and support, ensuring every team member has the opportunity to thrive and contribute to our shared purpose.
Job Description
Are you a highly analytical individual with a deep passion for uncovering insights that drive performance and strategic growth? Twinkl Educational Publishing is seeking a dedicated and proactive Remote Performance Analyst to join our dynamic team. In this pivotal work-from-home role, you will be instrumental in tracking, analyzing, and reporting on key performance indicators (KPIs) across various facets of our diverse business, from digital product engagement and user acquisition to marketing campaign effectiveness and operational efficiency. Your expertise will be crucial in translating complex data sets into clear, actionable recommendations, empowering various departments to understand their performance, identify critical trends, and make informed, data-driven decisions that propel our mission forward.
This position demands a sharp analytical mind, exceptional communication skills, and the ability to work autonomously and effectively within a remote environment. You will be comfortable delving into large, multi-source datasets, identifying root causes of performance fluctuations, and presenting your findings clearly and concisely to both technical and non-technical stakeholders across the organisation. If you thrive on providing meaningful data insights that directly impact business strategy and growth, and you’re eager to contribute to a company with a strong social mission at its core, we strongly encourage you to apply. This is an exciting opportunity to shape how we measure success and foster continuous improvement in a dynamic, global organisation dedicated to supporting educators worldwide, all from the comfort of your home office.
Key Responsibilities
- Collect, process, and rigorously analyze large datasets from various internal and external sources to monitor and evaluate business performance across product, marketing, finance, and operational functions.
- Design, develop, and maintain comprehensive, interactive dashboards and reports using business intelligence tools, ensuring data accuracy, relevance, and accessibility for diverse stakeholders.
- Proactively identify key trends, patterns, and anomalies in performance data, providing insightful commentary and generating actionable recommendations for optimisation and improvement.
- Collaborate closely with marketing, product development, finance, and operations teams to define clear key performance indicators (KPIs) and establish robust, scalable tracking mechanisms.
- Conduct deep-dive analyses to understand the underlying root causes of performance fluctuations and provide data-backed insights to inform strategic decision-making.
- Present findings, insights, and recommendations to various levels of management through clear, concise, and compelling visualisations and narrative summaries.
- Evaluate the effectiveness of new initiatives, marketing campaigns, and product features, providing data-backed feedback for continuous iteration and optimisation.
- Stay abreast of industry best practices in performance analytics, data visualisation, reporting, and relevant analytical tools and technologies.
- Ensure data integrity, accuracy, and compliance with relevant data governance policies and privacy regulations (e.g., GDPR).
Required Skills
- Proven experience (3+ years) as a Performance Analyst, Data Analyst, Business Analyst, or a similar analytical role.
- Strong proficiency in SQL for complex data extraction, manipulation, and analysis.
- Expert-level skills in Microsoft Excel, including pivot tables, VLOOKUPs, and advanced formulas for data modelling and analysis.
- Extensive experience with Business Intelligence (BI) tools such as Tableau, Power BI, or Google Data Studio for dashboard creation and reporting.
- Demonstrated ability to translate complex data into clear, actionable insights and strategic recommendations.
- Excellent analytical, problem-solving, and critical thinking skills with a meticulous attention to detail.
- Strong verbal and written communication skills, with the ability to effectively present technical information to non-technical audiences.
- Self-starter with the ability to work independently, manage multiple priorities, and meet deadlines in a remote work environment.
- A genuine commitment to data accuracy and integrity, ensuring reliable reporting.
Preferred Qualifications
- Bachelor's or Master's degree in a quantitative field such as Statistics, Mathematics, Economics, Computer Science, Business Analytics, or a related discipline.
- Experience with advanced statistical analysis and modelling techniques (e.g., A/B testing, regression analysis, predictive modelling).
- Familiarity with web analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Prior experience working within the EdTech or digital publishing industry.
- Knowledge of programming languages like Python or R for advanced data analysis and automation.
Perks & Benefits
- Competitive salary and a comprehensive pension scheme to secure your future.
- Generous holiday allowance, starting at 29 days plus bank holidays, to ensure a healthy work-life balance.
- Extensive opportunities for professional development, continuous learning, and career progression.
- A truly flexible working environment, empowering you to work where you are most productive and comfortable.
- Exclusive access to Twinkl resources for personal and family use.
- Regular company-wide social events and team building activities (both virtual and in-person when safe) to foster connection and collaboration.
- A robust employee assistance program and comprehensive wellbeing support.
- A supportive, inclusive, and collaborative company culture dedicated to our inspiring mission.
How to Apply
Ready to make a significant difference in the world of education through data? If you are a highly analytical individual with a passion for driving performance and innovation through insightful data analysis, we’d love to hear from you. Please click on the application link below to submit your resume and a compelling cover letter. Ensure your application clearly highlights your experience with data analysis, business intelligence tools, and your proven ability to generate actionable insights. We look forward to reviewing your application and exploring how your skills can contribute to our mission!