About Company
Ready to shape narratives and connect communities? Career.zycto is a dynamic, forward-thinking recruitment firm dedicated to connecting top talent with exceptional opportunities across various industries. We thrive on innovation and believe in empowering our team members to make a tangible impact. For a Social Media Coordinator, Career.zycto offers a vibrant, supportive environment where creativity is not just encouraged, it’s essential. You’ll gain hands-on experience in a fast-paced setting, helping us amplify our brand and engage with a diverse audience. Join us and contribute to a company that truly values fresh ideas and strategic digital engagement.
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Job Description
Career.zycto is seeking a highly creative and detail-oriented Part-Time Social Media Coordinator to join our growing team in Westmount, Waterloo. This is an exciting opportunity for an individual passionate about digital storytelling and community engagement to play a pivotal role in enhancing our online presence. As our Social Media Coordinator, you will be instrumental in developing, implementing, and managing our social media strategy across various platforms, ultimately aiming to increase our brand visibility, drive engagement, and support our recruitment initiatives. You will work closely with our marketing and HR teams to ensure our messaging is consistent, compelling, and reflective of our company culture and values. This hybrid role offers the flexibility of working both on-site to collaborate with the team and remotely for focused content creation and scheduling. We are looking for someone who can translate our brand voice into captivating content that resonates with job seekers and industry professionals alike. If you’re a proactive self-starter with a knack for identifying trends and leveraging social media to build strong communities, we encourage you to apply and help us tell our story. This position is ideal for someone looking to contribute meaningfully to a company’s digital footprint while maintaining a flexible work-life balance.
Key Responsibilities
- Develop and implement comprehensive social media strategies aligned with overall marketing and recruitment objectives.
- Create, curate, and manage engaging content (text, image, video) for various social media platforms, including LinkedIn, Facebook, Instagram, and Twitter.
- Monitor, listen, and respond to users in a "social" way, fostering community engagement and managing online reputation.
- Schedule and publish posts using social media management tools to optimize reach and impact.
- Analyze social media data and metrics (e.g., reach, engagement, conversions) to generate regular reports and inform future strategies.
- Stay up-to-date with the latest social media best practices, trends, and technologies.
- Collaborate with internal teams (Marketing, HR, Recruitment) to ensure brand consistency and coordinate campaigns.
- Assist in the development of social media campaigns, contests, and promotions.
- Identify and engage with relevant influencers or community partners to expand our reach and amplify messaging.
Required Skills
- Proven work experience as a Social Media Coordinator or similar role (1.5+ years).
- Excellent knowledge of social media platforms (LinkedIn, Facebook, Instagram, Twitter) and their best practices.
- Solid understanding of social media analytics tools and reporting.
- Exceptional written and verbal communication skills in English.
- Proficiency in content creation and basic graphic design tools (e.g., Canva, Adobe Spark).
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational and time management skills and attention to detail.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Experience with paid social media advertising campaigns.
- Knowledge of SEO principles and web traffic metrics.
- Familiarity with the recruitment or HR industry.
- Basic video editing skills and experience with short-form video content creation.
Perks & Benefits
- Competitive hourly wage.
- Flexible hybrid work model, promoting work-life balance.
- Opportunity to shape brand voice and strategy from the ground up.
- Collaborative and supportive team environment.
- Professional development opportunities and access to industry training.
- Exposure to a dynamic and rapidly evolving recruitment industry.
- Paid vacation and statutory holidays (pro-rated for part-time employees).
How to Apply
Interested candidates are invited to submit their resume and a compelling cover letter outlining their experience, specific social media achievements, and passion for digital community building. Please click on the application link below to apply for this exciting opportunity.
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