About Company
LSP Construction is a leading name in the Lesotho construction sector, renowned for delivering high-quality, sustainable infrastructure projects across various scales. With a steadfast commitment to innovation, safety, and community development, we have built a reputation for excellence, reliability, and integrity. From commercial buildings to public infrastructure, our portfolio reflects our dedication to shaping the future of Lesotho’s landscape. At LSP Construction, we believe our success is built on the talent and dedication of our people. We foster a collaborative, challenging, and rewarding environment where every team member is empowered to contribute to our shared vision. Join us and be a part of a company that truly makes a difference in building a better Lesotho.
Job Description
Are you a dynamic and results-driven marketing professional with a passion for building brands and driving engagement? LSP Construction is seeking an innovative Marketing Executive to join our team in Khubetsoana, Teyateyaneng. This is a pivotal role where you will be instrumental in developing and executing comprehensive marketing strategies that elevate our brand presence, communicate our unique value proposition, and support our business growth objectives within Lesotho’s vibrant construction market.
As our Marketing Executive, you will be responsible for a diverse range of marketing activities, encompassing both digital and traditional channels. You will craft compelling content, manage social media campaigns, coordinate promotional materials, and organize events to engage with our target audience, including potential clients, partners, and the wider community. Your strategic thinking will be vital in identifying market trends, competitor activities, and new opportunities to position LSP Construction as the preferred choice in the industry.
We are looking for someone who can not only strategize but also roll up their sleeves and execute with precision. You will work closely with our business development and project teams to ensure marketing efforts are aligned with sales goals and project milestones. This role offers an exciting opportunity to make a tangible impact, shape our brand narrative, and contribute to the continued success of a respected and growing company in Lesotho. If you thrive in a fast-paced environment, possess excellent communication skills, and are eager to drive impactful marketing initiatives, we encourage you to apply.
Key Responsibilities
- Develop and implement comprehensive marketing strategies to promote LSP Construction's services and projects.
- Manage and create engaging content for digital platforms including social media, website, and email campaigns.
- Coordinate the production of marketing materials such as brochures, presentations, and promotional videos.
- Organize and manage company events, trade shows, and public relations activities.
- Conduct market research to identify trends, opportunities, and competitive landscapes.
- Monitor and analyze marketing campaign performance, providing regular reports and recommendations for improvement.
- Collaborate with business development and project teams to ensure consistent brand messaging and lead generation.
- Maintain and enhance the company's brand image and reputation across all touchpoints.
Required Skills
- Proven experience in marketing strategy and execution
- Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing)
- Excellent written and verbal communication skills in English and Sesotho
- Proficiency in marketing software and tools (e.g., CRM, analytics platforms)
- Ability to manage multiple projects simultaneously and meet deadlines
- Creative thinking and problem-solving abilities
- Strong interpersonal skills and ability to work collaboratively
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
- Experience in the construction, engineering, or related B2B industry
- Familiarity with graphic design software (e.g., Adobe Creative Suite)
- Ability to work independently and as part of a diverse team
Perks & Benefits
- Competitive salary and performance-based bonuses
- Opportunity for professional development and career growth
- Dynamic and supportive work environment
- Contribution to impactful national development projects
- Health and wellness benefits package
How to Apply
Interested candidates are invited to submit their comprehensive CV and a cover letter detailing their relevant experience and why they are a suitable fit for this role. Please ensure your application highlights your marketing achievements and demonstrates your passion for the construction industry. Encourage applicants to click on the link below to apply for the job.