About Company
At Career.zycto, we believe in empowering businesses through actionable insights and innovative strategies. We are a dynamic, fast-growing consultancy deeply committed to delivering measurable value for our diverse client base. For a Business Analyst focused on Market Research & Strategy, our environment offers unparalleled opportunities to dive deep into complex challenges, shape strategic directions, and see the tangible impact of your analytical prowess. Join a team where your data-driven recommendations are not just heard, but actively implemented, driving real business growth in a collaborative, forward-thinking atmosphere.
Advertisement
Job Description
Are you a highly analytical individual with a passion for uncovering market trends and translating data into compelling business strategies? Career.zycto is seeking a dedicated and insightful Business Analyst specializing in Market Research & Strategy to join our growing team in North Belfast. In this pivotal role, you will be instrumental in guiding our clients through the complexities of their markets, identifying opportunities, and mitigating risks. You will conduct comprehensive market research, analyze competitive landscapes, and synthesize findings into clear, actionable recommendations that inform critical business decisions. This position requires a curious mind, exceptional analytical skills, and the ability to communicate complex information effectively to various stakeholders. You will work across diverse industries, providing a unique opportunity to expand your expertise and contribute to high-impact projects. If you thrive in a challenging, fast-paced environment and are driven by a desire to deliver strategic value, we encourage you to apply.
Key Responsibilities
- Conduct thorough market research using various methodologies (qualitative and quantitative) to identify market trends, customer needs, and competitive positioning.
- Perform in-depth analysis of market data, consumer behavior, and industry landscapes to extract meaningful insights and strategic implications.
- Develop and present comprehensive reports, presentations, and dashboards summarizing research findings, analysis, and strategic recommendations to clients and internal teams.
- Collaborate closely with clients to understand their business objectives, challenges, and information requirements, ensuring research aligns with strategic goals.
- Assess competitive intelligence, analyzing competitor strategies, strengths, weaknesses, and potential market impacts.
- Contribute to the development of strategic plans and business cases, providing data-backed recommendations for market entry, product development, or operational improvements.
- Utilize advanced analytical tools and techniques to model scenarios, forecast market evolution, and evaluate the potential impact of strategic initiatives.
- Support project managers in defining project scopes, timelines, and deliverables, ensuring the successful execution of market research and strategy projects.
- Stay abreast of industry best practices, emerging market research tools, and analytical methodologies to continuously enhance research capabilities.
Required Skills
- Proven experience in market research, business analysis, or strategic consulting.
- Strong analytical and problem-solving skills with meticulous attention to detail.
- Proficiency in data analysis tools (e.g., Microsoft Excel, SQL, Google Analytics, Power BI).
- Excellent written and verbal communication skills, with the ability to present complex data clearly and concisely.
- Solid understanding of various market research methodologies and statistical analysis.
- Ability to work independently and collaboratively in a fast-paced team environment.
- Demonstrated capability in creating impactful presentations and reports for executive-level audiences.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
Preferred Qualifications
- Master's degree in Business Administration, Economics, Marketing, or a related analytical field.
- Experience with CRM software and marketing automation platforms.
- Familiarity with qualitative research software (e.g., NVivo, ATLAS.ti).
- Certification in Business Analysis (e.g., CBAP) or Market Research (e.g., Insights Association certificate).
- Experience working with diverse client portfolios across multiple industries.
- Proficiency in advanced statistical software (e.g., R, Python for data analysis).
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and dental insurance package.
- Generous paid time off, including holidays and sick leave.
- Company pension scheme with employer contributions.
- Opportunities for continuous professional development, including training and certifications.
- Access to cutting-edge analytical tools and resources.
- A collaborative and supportive work environment that values innovation and impact.
- Regular team-building events and social gatherings.
- Contribution to high-impact strategic projects that shape client futures.
How to Apply
Interested candidates are invited to submit their application by clicking the link below. Please include a comprehensive CV and a cover letter outlining your relevant experience and why you are the ideal candidate for this role. We look forward to reviewing your application.
Advertisement
