About Company
Imagine a place where your analytical prowess directly shapes pivotal business decisions. At Career.zycto, we are a forward-thinking consultancy focused on empowering organizations with data-driven insights. We pride ourselves on a collaborative culture where innovative ideas are nurtured, and professional development is paramount. For a Business Analyst specializing in market research and strategy, this is an unparalleled opportunity to influence diverse projects, learn continuously, and see your recommendations translate into tangible success. Join a team dedicated to excellence and making a real impact in the competitive landscape.
Job Description
Are you a sharp, strategic thinker with a passion for transforming complex data into actionable business intelligence? Career.zycto is seeking a dynamic and highly analytical Business Analyst specializing in Market Research & Strategy to join our growing team in Harpurhey, Manchester. In this pivotal role, you will be instrumental in driving strategic decision-making by conducting in-depth market analysis, competitive assessments, and consumer insights research. You will collaborate closely with various internal teams and external stakeholders, translating business requirements into detailed analytical frameworks and delivering compelling recommendations that shape our clients’ future direction.
This is an opportunity to immerse yourself in challenging projects, from identifying emerging market trends and evaluating potential new ventures to optimizing existing product strategies and understanding customer behavior. You will utilize a robust toolkit of analytical methodologies and data visualization techniques to unearth critical insights, presenting your findings with clarity and conviction to senior leadership. We are looking for someone who thrives in a fast-paced environment, possesses an insatiable curiosity, and has a proven track record of leveraging data to uncover growth opportunities and mitigate risks. If you are ready to apply your expertise in a role where your analytical precision directly impacts strategic outcomes, we invite you to explore this exciting opportunity with Career.zycto.
Key Responsibilities
- Conduct comprehensive market research and competitive analysis to identify trends, opportunities, and threats.
- Analyze consumer behavior, market segmentation, and product performance data to derive strategic insights.
- Develop detailed business requirements, functional specifications, and user stories based on market findings.
- Translate complex data into clear, concise, and actionable recommendations for business strategy and development.
- Collaborate with cross-functional teams (e.g., product, marketing, sales) to align on strategic initiatives.
- Prepare and deliver compelling presentations to stakeholders, articulating findings and proposed solutions.
- Monitor and evaluate the effectiveness of implemented strategies, providing post-implementation analysis.
- Facilitate workshops and meetings with key stakeholders to gather information and validate insights.
- Stay updated with industry best practices, analytical tools, and emerging market research methodologies.
Required Skills
- Proven experience as a Business Analyst or Market Research Analyst.
- Strong analytical and problem-solving skills with attention to detail.
- Proficiency in data analysis tools (e.g., Excel, SQL, Google Analytics).
- Experience with market research methodologies and statistical analysis.
- Excellent written and verbal communication skills, including presentation abilities.
- Ability to translate complex data into clear, actionable business insights.
- Strong stakeholder management and collaboration skills.
Preferred Qualifications
- Bachelor's degree in Business, Economics, Marketing, Statistics, or a related field.
- Master's degree or relevant professional certifications (e.g., CBAP, PMI-PBA).
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Familiarity with CRM systems and marketing automation platforms.
- Experience in the consulting or technology sectors.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and public holidays.
- Opportunities for professional development and continuous learning.
- Collaborative and supportive work environment.
- Company pension scheme.
- Modern office facilities in Harpurhey, Manchester.
- Employee assistance program.
How to Apply
Ready to make a significant impact? We encourage all qualified candidates to click on the application link below to submit your CV and a cover letter detailing your relevant experience and why you are the ideal fit for this role. We look forward to reviewing your application!
