About Company
Imagine a platform where your words inspire, connect, and resonate with a vibrant community. Career.zycto is precisely that – a dynamic digital hub committed to fostering engaging narratives and delivering high-quality, relevant content to our growing audience. We empower creative voices, providing the tools and environment for bloggers to thrive and make a tangible impact. If you’re passionate about storytelling and eager to shape digital conversations around lifestyle in Mombasa and beyond, you’ll find an unparalleled opportunity for growth and influence here. Join us in crafting compelling experiences that truly matter.
Job Description
Are you a wordsmith with a passion for all things lifestyle, eager to share your unique perspective with a thriving online community? Career.zycto is seeking an imaginative and skilled Lifestyle Content Blogger to join our remote team, focusing on captivating our audience with fresh, authentic, and engaging content. This role is perfect for someone who breathes life into words, possesses an innate curiosity for trends, and can translate complex ideas into accessible, shareable stories that resonate deeply with readers.
As our Lifestyle Content Blogger, you will be at the forefront of crafting narratives that celebrate everyday living, explore local culture, and inspire personal growth. From delving into the vibrant street food scene of Mombasa to uncovering hidden gems for wellness, or sharing tips for sustainable living in a tropical climate, your content will aim to inform, entertain, and connect. We’re looking for a storyteller who understands the pulse of Mombasa and can weave local insights into broader lifestyle themes, creating content that feels both global and distinctly regional.
Your day-to-day will involve researching emerging trends, interviewing local personalities, developing compelling blog posts, articles, and potentially scripts for related multimedia content. You’ll be instrumental in developing our content calendar, ensuring a consistent flow of high-quality material that aligns with our brand voice and audience interests. This role offers significant creative freedom, allowing you to pitch innovative ideas and experiment with different content formats. We believe in empowering our team members to explore their passions and bring their unique flair to every piece they create.
If you’re self-motivated, highly organized, and possess a keen eye for detail, along with a commitment to producing error-free, SEO-optimized content, we want to hear from you. This is more than just a writing job; it’s an opportunity to become a key voice in our digital ecosystem, shaping conversations and building connections through the power of authentic storytelling. Join Career.zycto and help us create a destination for lifestyle content that truly inspires.
Key Responsibilities
- Conceptualize, research, write, and edit engaging blog posts, articles, and other lifestyle content that aligns with editorial guidelines and brand voice.
- Develop and manage a content calendar, ensuring a consistent flow of fresh and relevant material.
- Conduct thorough research on lifestyle trends, cultural events, local attractions, and community stories relevant to Mombasa and wider audiences.
- Optimize all content for search engines (SEO) to maximize organic reach and visibility.
- Collaborate with the marketing team to integrate content with social media campaigns and other promotional activities.
- Proofread and edit content for grammar, spelling, punctuation, accuracy, and adherence to style guides.
- Analyze content performance metrics and use insights to refine future content strategies.
- Stay updated with industry best practices and emerging digital content trends.
Required Skills
- Exceptional written and verbal communication skills in English.
- Proven experience in creating engaging lifestyle content for online platforms.
- Strong understanding of SEO principles and content optimization techniques.
- Proficiency with Content Management Systems (e.g., WordPress).
- Excellent research and analytical skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- A portfolio showcasing relevant published work.
Preferred Qualifications
- Bachelor’s degree in Journalism, Communications, Marketing, English, or a related field.
- Experience with basic photo editing or graphic design software (e.g., Canva, Adobe Spark).
- Familiarity with the culture, lifestyle, and local nuances of Mombasa, Kenya.
- Experience with social media content creation and strategy.
- Knowledge of digital marketing analytics tools.
Perks & Benefits
- Competitive salary and performance-based incentives.
- Fully remote work model offering ultimate flexibility.
- Opportunity to shape content strategy and brand voice.
- Professional development and learning opportunities.
- Access to a supportive and collaborative creative team.
- Direct impact on a growing online community.
How to Apply
If you are a creative and passionate Lifestyle Content Blogger ready to make a significant impact, we encourage you to apply! Please click on the application link below to submit your CV, a cover letter highlighting your experience and why you are a great fit for this role, and a link to your online portfolio or 2-3 writing samples. We look forward to reviewing your application.
