About Company
Ready to launch your career in a supportive, innovative environment? Career.zycto is a dynamic firm dedicated to fostering talent and delivering cutting-edge digital marketing solutions. We believe in empowering our team members with the knowledge and tools they need to excel, making us an ideal launchpad for aspiring PPC professionals. Here, you won’t just learn the ropes; you’ll contribute meaningfully to real client campaigns, growing alongside a team passionate about driving measurable results. Join us and discover a culture where your development is our priority, creating a strong foundation for your future in performance marketing.
Job Description
This role offers an unparalleled opportunity to dive into the vibrant and fast-paced world of Pay-Per-Click (PPC) advertising. As a PPC Assistant at Career.zycto, you will embark on a structured training program designed to equip you with the essential skills and knowledge required to become a successful PPC professional. No prior extensive experience in PPC is needed; we are looking for individuals with a keen interest in digital marketing, a strong analytical mindset, and a desire to learn and grow.
You will work closely with our experienced PPC specialists, gaining hands-on experience across various aspects of search engine marketing (SEM) and social media advertising. Your training will cover everything from understanding keyword research and ad copy creation to campaign setup, optimization techniques, and performance reporting. This isn’t just a learning role; you’ll be an integral part of our team, contributing directly to the success of diverse client campaigns under expert guidance.
We understand that starting a new career path can be challenging, which is why our program emphasizes practical application and continuous mentorship. You’ll learn how to analyze campaign data, identify trends, and implement strategies to improve campaign performance and achieve client objectives. This position is perfect for someone who is detail-oriented, enjoys problem-solving, and is eager to make a tangible impact in the digital marketing landscape.
If you’re passionate about digital advertising, eager to learn, and ready to contribute to a collaborative team environment, this is your chance to build a solid foundation for a rewarding career. Career.zycto is committed to your professional development, offering a clear path for advancement within our growing team. Join us in New Glasgow and help us deliver exceptional results for our clients while developing your expertise in a rapidly evolving industry.
Key Responsibilities
- Participate actively in a structured training program on PPC fundamentals.
- Assist in keyword research and selection for various client campaigns.
- Support the creation and optimization of engaging ad copy for search and social platforms.
- Learn to set up, monitor, and manage PPC campaigns under supervision.
- Gather and analyze campaign performance data, preparing initial reports.
- Identify trends and make data-driven recommendations for campaign improvements.
- Assist with budget tracking and ensuring campaigns adhere to allocated spending.
- Conduct competitive analysis to identify market opportunities and threats.
- Collaborate with senior PPC specialists and other marketing team members.
- Stay up-to-date with industry best practices and algorithm changes in PPC.
Required Skills
- Strong interest in digital marketing and online advertising.
- Excellent analytical and problem-solving abilities.
- Proficiency in Microsoft Excel or Google Sheets.
- Exceptional attention to detail and organizational skills.
- Ability to learn quickly and adapt to new technologies and processes.
- Strong written and verbal communication skills.
- Proactive attitude and a willingness to ask questions and seek clarification.
- Eligibility to work in Canada.
Preferred Qualifications
- A diploma or degree in Marketing, Business, Communications, or a related field (or currently pursuing).
- Basic understanding of marketing principles or concepts.
- Familiarity with Google Ads, Microsoft Ads, or social media advertising platforms (e.g., Facebook Ads) is a plus, but not required.
- Experience with data visualization tools is an asset.
- Any prior experience in a customer service or office environment.
Perks & Benefits
- Comprehensive, hands-on training program in PPC advertising.
- Opportunity to work with a diverse range of clients and industries.
- Mentorship from experienced digital marketing professionals.
- Clear path for career growth and advancement within the company.
- Collaborative and supportive team environment.
- Modern office space located in New Glasgow.
- Competitive starting salary with performance review opportunities.
- Paid time off and holidays.
- Regular team-building activities and social events.
How to Apply
Eager to kickstart your career in digital marketing with a company that invests in your growth? We invite you to learn more about this exciting PPC Assistant opportunity and submit your application by clicking the link below. Please ensure your resume highlights your interest in digital marketing and any relevant analytical experience.
