About Company
Are you a dynamic communications professional seeking an environment where your creativity and strategic thinking can truly shine? At Career.zycto, we are a forward-thinking organisation dedicated to shaping impactful narratives and fostering strong connections across various sectors. We pride ourselves on innovation, a collaborative spirit, and a commitment to nurturing talent. For a Communications Executive – Press & Digital, this means an unparalleled opportunity to lead engaging campaigns, manage media relations, and drive our digital footprint, making a tangible difference in a supportive and progressive setting.
Job Description
Career.zycto is on the lookout for an ambitious and talented Communications Executive – Press & Digital to join our vibrant team in Ilkley. This is a pivotal role for an individual who is passionate about storytelling, adept at navigating the media landscape, and skilled in crafting compelling digital content that resonates with diverse audiences. You will be instrumental in enhancing our brand reputation, managing proactive and reactive press activities, and significantly expanding our online presence through strategic digital campaigns.
Working closely with our senior leadership, you will be responsible for developing and executing integrated communication strategies that align with our overall business objectives. Your day-to-day will involve everything from drafting impactful press releases and media statements to curating engaging social media content and analysing digital performance metrics. This role requires a proactive approach, exceptional writing skills, and a keen eye for detail. We’re seeking someone who thrives in a fast-paced environment, can manage multiple projects simultaneously, and is eager to contribute fresh ideas to our communications efforts. If you’re ready to take ownership of key communication channels and make a significant impact from day one, we encourage you to apply.
We offer a collaborative and supportive work environment where your professional growth is highly valued. You’ll have access to continuous learning opportunities, empowering you to refine your skills and explore new frontiers in press and digital communications. Join Career.zycto and become a crucial part of a team dedicated to excellence and innovation in every message we deliver.
Key Responsibilities
- Develop and execute comprehensive press and digital communication strategies.
- Draft and distribute compelling press releases, media advisories, and statements.
- Cultivate and maintain strong relationships with key media contacts, journalists, and influencers.
- Manage all aspects of our social media channels, including content creation, scheduling, and community engagement.
- Monitor media coverage and online mentions, providing regular reports and insights.
- Create engaging digital content for our website, blog, and email newsletters.
- Support internal communications initiatives as required.
- Assist in crisis communication planning and rapid response efforts.
- Track and analyse the performance of communication campaigns, providing actionable recommendations.
- Stay abreast of industry trends, emerging digital platforms, and best practices in communications.
Required Skills
- Proven experience in a communications, PR, or digital marketing role.
- Exceptional written and verbal communication skills with a strong portfolio of work.
- Demonstrable experience in media relations and securing press coverage.
- Proficiency in managing various social media platforms (LinkedIn, X, Facebook, Instagram, etc.).
- Strong understanding of digital content creation, SEO principles, and analytics tools.
- Ability to work independently and as part of a team in a dynamic environment.
- Excellent organisational and project management skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- Experience with PR software and media monitoring tools (e.g., Cision, Meltwater).
- Familiarity with content management systems (CMS) like WordPress.
- Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
- Understanding of email marketing platforms.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Generous holiday allowance.
- Hybrid working model offering flexibility.
- Opportunities for professional development and continuous learning.
- Access to industry conferences and workshops.
- Collaborative and supportive team environment.
- Modern office facilities in a scenic location.
- Company pension scheme.
- Employee assistance program.
How to Apply
Interested candidates are invited to submit their CV and a compelling cover letter, highlighting their relevant experience and why they are a perfect fit for this Communications Executive – Press & Digital role, via the application link below. We look forward to reviewing your application and discovering how you can contribute to Career.zycto’s success.
