About Company
Limelight Digital Marketing is a dynamic and forward-thinking agency based in Godalming, Surrey, dedicated to empowering businesses to achieve exceptional online growth. We specialize in crafting bespoke digital strategies that deliver measurable results, focusing on SEO, PPC, social media, content marketing, and web development. Our mission is to illuminate our clients’ brands in the digital landscape, connecting them with their target audiences and driving sustainable success. We pride ourselves on a collaborative culture, innovative solutions, and a deep commitment to both client satisfaction and employee development.
Job Description
We are seeking an experienced and highly motivated Remote Digital Marketing Strategist to join our growing team. This is an exciting opportunity for a strategic thinker with a proven track record in developing and executing comprehensive digital marketing campaigns that drive tangible business outcomes. As a Remote Digital Marketing Strategist, you will be instrumental in shaping our clients’ online presence, working across various industries to understand their unique challenges and opportunities. You will be responsible for translating client goals into actionable digital strategies, overseeing their implementation, and continuously optimising for peak performance. This role requires a blend of creative flair, analytical prowess, and exceptional client communication skills. You will be a key point of contact for clients, advising them on best practices and emerging trends, and ensuring that our solutions align perfectly with their overarching business objectives. If you’re passionate about digital marketing and thrive in a remote, results-driven environment, we want to hear from you.
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing strategies across various channels including SEO, PPC, social media, content marketing, and email.
- Conduct in-depth market research, competitor analysis, and audience segmentation to identify opportunities and inform strategic decisions.
- Oversee the execution of digital campaigns, collaborating with internal teams (e.g., content creators, SEO specialists, PPC managers) to ensure alignment and effectiveness.
- Monitor, analyze, and report on campaign performance using web analytics tools, providing actionable insights and recommendations for optimization.
- Manage client relationships, serving as a primary point of contact, presenting strategies, reports, and fostering long-term partnerships.
- Stay abreast of the latest digital marketing trends, tools, and best practices, continuously seeking opportunities for innovation and improvement.
- Define key performance indicators (KPIs) and measurable objectives for all digital marketing initiatives, ensuring alignment with client business goals.
Required Skills
- Minimum of 4 years of proven experience in a digital marketing strategy role, preferably within an agency environment.
- Demonstrable expertise across multiple digital marketing disciplines, including SEO, SEM (PPC), social media marketing, and content strategy.
- Proficiency with major analytics platforms (e.g., Google Analytics 4, Google Search Console) and marketing automation tools.
- Exceptional analytical skills with the ability to interpret data, identify trends, and translate insights into actionable strategies.
- Strong client-facing communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively.
- Excellent project management abilities, capable of managing multiple campaigns simultaneously and meeting deadlines.
- A deep understanding of current digital advertising platforms and their optimisation techniques (e.g., Google Ads, Meta Ads).
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Relevant certifications (e.g., Google Ads, HubSpot Inbound Marketing, Meta Certified Professional).
- Experience with conversion rate optimisation (CRO) techniques and A/B testing methodologies.
- Familiarity with various CMS platforms and basic HTML/CSS knowledge for technical SEO troubleshooting.
- Experience mentoring junior team members or leading small project groups.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Flexible remote working environment.
- Generous holiday allowance and public holidays.
- Opportunities for continuous professional development and training.
- Company pension scheme.
- Access to the latest industry tools and software.
- A supportive and collaborative team culture that values innovation and personal growth.
How to Apply
If you are a driven and innovative Digital Marketing Strategist looking to make a significant impact in a remote role, we encourage you to apply. Please click on the application link below to submit your CV and a cover letter outlining your relevant experience and why you are the ideal candidate for this position.