About Company
Lux* Collective is a global leader in the luxury hospitality sector, celebrated for crafting unforgettable experiences in breathtaking destinations worldwide. With a distinctive portfolio of resorts, hotels, and retreats, we are dedicated to helping people celebrate life by making each moment matter. Our philosophy, ‘Lighter. Brighter. You.’, permeates every aspect of our operations, from innovative guest services to sustainable practices and vibrant team culture. Headquartered in Mauritius, we pride ourselves on a strong commitment to local communities, environmental stewardship, and fostering a diverse and inclusive workplace where talent can truly flourish. Join us and be part of a team that redefines luxury and creates extraordinary memories.
Job Description
We are seeking an exceptionally talented and strategic Director of Communications to join our dynamic team in Souillac, Savanne District. This pivotal role will be instrumental in shaping and executing the communication strategy for Lux* Collective, enhancing our brand reputation, and ensuring consistent messaging across all platforms. As the Director of Communications, you will lead our efforts in public relations, corporate communications, internal communications, and digital content strategy. You will be responsible for crafting compelling narratives that resonate with our diverse stakeholders, including guests, employees, investors, and the wider community. This is a unique opportunity to champion a beloved global luxury brand, protecting and elevating its image through innovative and impactful communication initiatives. You will work closely with executive leadership, marketing, and operational teams to align communication strategies with business objectives, manage crisis communications with agility, and foster positive media relationships. Beyond traditional PR, this role demands a proactive and forward-thinking approach to communication in a rapidly evolving digital landscape. You will oversee the development and deployment of engaging content across our owned and earned media channels, ensuring brand voice consistency and messaging effectiveness. This includes managing our corporate blog, social media presence, and contributing to overall website content strategy. A significant part of your responsibility will also involve internal communications, fostering a strong sense of community and alignment among our global team members. You will design and implement strategies to keep our employees informed, engaged, and proud to be part of the Lux* Collective family. Furthermore, you will be the primary contact for media inquiries, cultivating strong relationships with journalists, influencers, and industry thought leaders to secure positive coverage and manage potential reputational risks. If you possess a profound understanding of the luxury hospitality landscape, a proven track record in high-level communications, and an unyielding passion for storytelling, we invite you to contribute your expertise to a company that thrives on creating joyful experiences. Your leadership will be key in solidifying our position as a thought leader and preferred choice in luxury travel.
Key Responsibilities
- Develop and execute comprehensive communication strategies aligned with Lux* Collective's brand vision and business objectives.
- Lead and manage all aspects of public relations, media relations, and corporate communications globally.
- Oversee internal communications, ensuring effective and engaging communication with all employees.
- Manage crisis communications effectively, protecting the company's reputation and brand integrity.
- Develop and implement digital content strategies, including social media, corporate blog, and website content, ensuring brand voice consistency.
- Cultivate and maintain strong relationships with media outlets, journalists, influencers, and key stakeholders.
- Monitor media coverage, analyze communication effectiveness, and report on key performance indicators.
- Collaborate with marketing, sales, and operational teams to ensure integrated and consistent messaging.
- Identify and leverage opportunities for thought leadership and executive profiling.
- Manage external communication agencies and vendor relationships.
Required Skills
- Proven experience (minimum 5 years) in a senior communications role, preferably within the luxury hospitality or tourism sector.
- Exceptional written and verbal communication skills in English; proficiency in French is highly desirable.
- Demonstrable experience in media relations, public relations, and corporate communications.
- Strong understanding of digital communication channels, content strategy, and social media management.
- Crisis communication expertise with a track record of successful reputation management.
- Strategic thinker with the ability to translate business objectives into effective communication plans.
- Strong leadership and team management capabilities.
- Excellent interpersonal and presentation skills.
Preferred Qualifications
- Master's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- Experience working with international brands and diverse cultural contexts.
- Familiarity with the Mauritian media landscape.
- Proficiency in additional languages relevant to our key markets.
Perks & Benefits
- Competitive salary and comprehensive benefits package.
- Opportunity to work with a globally recognized luxury brand.
- Dynamic and supportive work environment.
- Professional development and growth opportunities.
- Employee discounts on Lux* Collective properties worldwide.
- Health and wellness programs.
- Contribution to a company committed to sustainability and community engagement.
How to Apply
If you are a visionary communications leader ready to make a significant impact, we encourage you to apply. Please submit your detailed resume and a compelling cover letter outlining your relevant experience and why you are the ideal candidate for this role. Click on the application link below to proceed.