About Company
Are you ready to shape narratives and connect with audiences on a grand scale? Career.zycto is a dynamic force in the talent acquisition space, dedicated to redefining how businesses find and attract top-tier professionals. We thrive on innovation, creativity, and a results-driven approach, fostering an environment where ideas flourish and impact is paramount. Join our collaborative team and leverage your storytelling prowess to amplify our brand’s voice, reach new heights, and empower countless career journeys.
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Job Description
Career.zycto is on the lookout for a passionate and innovative Content Creator to join our vibrant team in Gungahlin, Canberra. In this pivotal role, you will be the driving force behind our online presence, crafting compelling and engaging content across multiple platforms to attract, inform, and inspire our target audience. We’re seeking a creative individual with a keen eye for detail, a deep understanding of digital trends, and a proven ability to translate complex ideas into clear, digestible, and captivating stories.
As our Content Creator, you will be instrumental in developing and executing our content strategy, from ideation to publication. This isn’t just about writing; it’s about visual storytelling, strategic thinking, and understanding the nuances of various digital channels. You will collaborate closely with our marketing and recruitment teams to ensure our brand messaging is consistent, impactful, and resonates with both job seekers and corporate clients. Your work will directly contribute to enhancing our brand reputation, driving engagement, and ultimately, connecting talent with opportunity. If you’re eager to make a significant impact, grow your skills in a fast-paced environment, and bring fresh perspectives to the world of talent acquisition marketing, we encourage you to apply.
Key Responsibilities
- Develop, write, and edit high-quality content for various digital platforms, including blog posts, website copy, social media updates, email newsletters, case studies, and video scripts.
- Collaborate with marketing and recruitment teams to align content with overall business objectives and campaigns.
- Conduct keyword research and apply SEO best practices to optimize content for search engine visibility and organic traffic.
- Manage content calendars, ensuring timely delivery and consistent posting schedules.
- Monitor and analyze content performance metrics, providing insights and recommendations for continuous improvement.
- Stay abreast of industry trends, competitor activities, and emerging content formats to keep our strategy fresh and competitive.
- Ensure all content adheres to brand guidelines, tone of voice, and quality standards.
- Assist with basic graphic design tasks or sourcing relevant visual assets (images, videos) to accompany content.
Required Skills
- Minimum 2 years of experience in a content creation, copywriting, or digital marketing role.
- Exceptional writing, editing, and proofreading skills with a strong command of English grammar and style.
- Demonstrable experience with content management systems (CMS) like WordPress.
- Proficiency in SEO principles and keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
- Strong understanding of various social media platforms and content best practices for each.
- Ability to work independently and as part of a team, managing multiple projects simultaneously.
- Portfolio showcasing diverse content samples (blog posts, articles, social media campaigns, etc.).
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for content visuals.
- Familiarity with email marketing platforms and analytics tools (e.g., Google Analytics).
- Experience in the recruitment or HR tech industry.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness programs.
- Generous paid time off and flexible work arrangements.
- Opportunities for professional development and continuous learning.
- A vibrant and supportive team culture with regular social events.
- Modern office in a prime Canberra location with amenities.
- Contribution to superannuation.
How to Apply
Ready to tell our story and grow with us? We invite you to take the next step in your career journey. Please click on the application link below to submit your resume and a cover letter detailing your experience and why you are the ideal candidate for this role. Don’t forget to include a link to your online portfolio!
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