About Company
Are you an Advertising Executive ready to make a significant impact? At Career.zycto, we empower talent to thrive by connecting visionary businesses with exceptional professionals. We specialize in bespoke recruitment solutions, fostering environments where creativity and strategic thinking are not just encouraged, but celebrated. For an advertising executive, this means working within a dynamic ecosystem that understands the value of compelling brand narratives and innovative promotional strategies. Join us and leverage your expertise to shape remarkable careers, including your own, in a company that champions growth and industry excellence.
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Job Description
Career.zycto is seeking a dynamic and results-driven Advertising Executive to join our vibrant team, focusing on brand development and promotional strategies. This pivotal role is perfect for a creative professional with a keen eye for market trends and a passion for crafting impactful campaigns. As an Advertising Executive, you will be instrumental in shaping the public face of our clients, developing comprehensive advertising plans that not only capture attention but also drive engagement and achieve measurable business objectives.
You will be responsible for the full lifecycle of advertising projects, from initial client brief interpretation and strategic planning to campaign execution and post-campaign analysis. This includes conducting thorough market research to identify target audiences and competitive landscapes, conceptualizing innovative ideas that resonate with diverse demographics, and collaborating closely with internal teams and external partners to bring these visions to life. We are looking for someone who can seamlessly blend creativity with commercial acumen, ensuring that all brand and promotional activities align with our clients’ overarching marketing goals and deliver exceptional return on investment (ROI). Your expertise will guide clients through the complexities of modern advertising, making sure their message cuts through the noise.
The ideal candidate will possess a strong understanding of various advertising channels, including digital marketing (SEO, SEM, social media, content marketing), traditional print, broadcast (TV, radio), and experiential marketing. You will be expected to manage multiple projects concurrently, adhering to strict deadlines and budgetary constraints, while maintaining the highest standards of quality and creativity. Your ability to communicate persuasively, negotiate effectively with media vendors and partners, and build strong, lasting client relationships will be crucial for success in this role. We value proactive individuals who are not afraid to take initiative, propose bold ideas, and continuously seek ways to optimize campaign performance through data-driven insights. Join Career.zycto and become a key player in defining successful brand narratives and executing impactful promotional strategies across a diverse portfolio of clients, contributing directly to their growth and market presence.
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Key Responsibilities
- Develop, implement, and manage advertising strategies and campaigns for clients.
- Conduct market research and competitive analysis to identify trends and opportunities.
- Manage client accounts, maintaining strong relationships and ensuring client satisfaction.
- Prepare and present proposals, campaign plans, and reports to clients.
- Collaborate with creative teams, media buyers, and external vendors to execute campaigns.
- Monitor campaign performance, analyze data, and provide actionable recommendations for optimization.
- Manage project budgets, timelines, and resources efficiently.
- Stay up-to-date with industry best practices, new technologies, and emerging advertising trends.
- Negotiate contracts with media outlets and suppliers.
Required Skills
- Proven experience in advertising, brand management, or promotional marketing.
- Strong understanding of marketing principles and advertising channels (digital, traditional).
- Excellent client relationship management and communication skills.
- Demonstrated ability to develop and execute successful advertising campaigns.
- Proficiency in market research and data analysis tools.
- Exceptional project management and organizational abilities.
- Creative thinking with a strategic approach to problem-solving.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor's degree in Marketing, Advertising, Communications, or a related field.
- Experience with specific advertising platforms or CRM software.
- Familiarity with the Mauritian market and cultural nuances.
- A portfolio showcasing successful advertising and brand promotion campaigns.
- Fluency in French and English.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits.
- Opportunities for professional development and career growth.
- Dynamic and collaborative work environment.
- Employee recognition programs.
- Paid time off and holidays.
- Access to industry events and training.
How to Apply
Ready to shape the future of branding and promotions? We invite qualified candidates to submit their applications. Please click on the application link below to apply directly for this exciting opportunity at Career.zycto. Ensure your resume and cover letter highlight your relevant experience and passion for advertising. We look forward to reviewing your application!
