About Company
Durham College is a leader in post-secondary education, committed to providing an exceptional learning experience and preparing graduates for success in the global workforce. Located in Oshawa, Ontario, we offer a wide range of programs and applied research opportunities that foster innovation, critical thinking, and community engagement. Our dynamic environment is powered by a dedicated team that values creativity, collaboration, and a passion for education. We strive to create an inclusive and supportive culture where every voice is heard and valued.
Job Description
We are seeking a talented and driven Content Creator to join our team, specializing in remote campaigns. This is an exciting opportunity for an individual passionate about storytelling, digital marketing, and engaging diverse audiences from anywhere in Ontario. As a Content Creator for Remote Campaigns, you will be instrumental in developing and executing compelling content strategies that resonate with prospective students, alumni, and the broader community. You will craft high-quality, impactful content across various digital platforms, including our website, social media channels, email marketing, and online advertisements. This role requires a keen eye for detail, a strong understanding of current digital trends, and the ability to adapt content for different target demographics and campaign objectives. You will work collaboratively with our marketing and communications teams to ensure brand consistency and drive measurable results for our remote recruitment and engagement initiatives.
Key Responsibilities
- Develop, write, and edit engaging content for remote campaigns, including blog posts, website copy, social media updates, email newsletters, video scripts, and digital ad copy.
- Collaborate with marketing strategists, designers, and other content creators to ensure content aligns with overarching campaign goals and brand guidelines.
- Conduct keyword research and apply SEO best practices to optimize content for search engines and enhance online visibility.
- Manage content calendars and ensure timely delivery of high-quality content across all assigned remote campaign channels.
- Monitor content performance using analytics tools, providing insights and recommendations for future content optimization.
- Stay up-to-date with industry trends, digital marketing techniques, and content creation best practices, particularly for remote engagement.
- Participate in brainstorming sessions for new campaign ideas and content formats that can effectively reach and engage remote audiences.
- Ensure all content adheres to accessibility standards and reflects Durham College's commitment to diversity and inclusion.
Required Skills
- Exceptional writing, editing, and proofreading skills in English.
- Proven experience creating compelling content for various digital platforms and remote campaigns.
- Strong understanding of SEO principles and content optimization strategies.
- Proficiency with Content Management Systems (CMS) like WordPress.
- Familiarity with social media platforms and best practices for content distribution.
- Ability to work independently and collaboratively in a remote team environment.
- Excellent time management and organizational skills, with the ability to meet deadlines.
- Strong communication and interpersonal skills.
Preferred Qualifications
- Bachelor’s degree or diploma in Marketing, Communications, Journalism, English, or a related field.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for visual content creation.
- Basic video editing and photography skills for multimedia content.
- Experience working in the education sector or with youth/student-focused campaigns.
- Familiarity with web analytics tools (e.g., Google Analytics).
Perks & Benefits
- Competitive salary and comprehensive benefits package.
- Flexible remote work environment.
- Opportunities for professional development and continuous learning.
- Generous vacation and paid time off.
- Access to college resources and facilities (virtually and on-site as desired).
- Supportive and collaborative team culture.
- Contribution to a leading educational institution's mission.
How to Apply
If you are a creative storyteller with a passion for remote campaign content and a desire to make an impact, we encourage you to apply! Please click on the application link below to submit your resume and cover letter, detailing your experience and why you are the ideal candidate for this role. We thank all applicants for their interest; however, only those selected for an interview will be contacted.