About Company
Are you ready to craft compelling narratives that resonate? Career.zycto stands as a dynamic and forward-thinking consultancy dedicated to empowering businesses through strategic communication. We believe that exceptional copywriting is the backbone of effective marketing, transforming complex ideas into clear, engaging messages. For a Copywriter, our environment offers unparalleled opportunities to work across diverse industries, hone your craft, and see the tangible impact of your words. Join a collaborative team where creativity is celebrated and innovation is encouraged, fostering an ideal space for professional growth and impactful contributions.
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Job Description
Career.zycto is on the lookout for a talented and highly motivated Full-Time Copywriter to join our dynamic marketing team in Heilbronn. As a key storyteller, you will be instrumental in shaping the voice and messaging for Career.zycto and our diverse portfolio of clients. This role offers a unique opportunity to translate complex ideas into clear, persuasive, and engaging content that drives results. You’ll work at the intersection of creativity and strategy, crafting compelling narratives across various platforms – from captivating website copy and engaging blog posts to impactful social media campaigns, compelling email sequences, and persuasive advertising materials. We seek someone who not only has a flair for words but also possesses a strategic mindset, understanding how copy contributes to broader marketing objectives and client success. You will be expected to dive deep into different industries, understanding target audiences and client brand identities to produce copy that truly resonates and motivates action. This is more than just writing; it’s about crafting experiences and building connections through the power of language. If you thrive in a collaborative environment, are passionate about continuous learning, and eager to leave your mark through exceptional content, we encourage you to apply. Your daily contributions will directly impact our clients’ success and Career.zycto’s growth.
Key Responsibilities
- Craft compelling, clear, and concise copy for various digital and print channels (websites, blogs, social media, emails, brochures, ads, etc.).
- Collaborate closely with marketing, design, and product teams to develop integrated content strategies.
- Conduct thorough research to understand target audiences, industry trends, and client brand voices.
- Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines and style.
- Optimize content for SEO where applicable to improve organic visibility.
- Develop engaging headlines, taglines, and calls-to-action that drive conversions.
- Present and justify creative concepts to internal stakeholders and clients.
- Stay updated with copywriting best practices, industry trends, and competitor activities.
Required Skills
- Proven experience as a Copywriter, content writer, or similar role.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Strong understanding of SEO principles and how they apply to content creation.
- Ability to adapt writing style and tone for diverse audiences and platforms.
- Excellent research and analytical abilities.
- Proficiency in content management systems (CMS) and collaborative tools.
- Native-level proficiency in English (for job posting language).
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Experience with A/B testing copy and analyzing performance metrics.
- Familiarity with German market nuances and cultural sensitivities.
- Portfolio showcasing diverse writing samples across various channels.
- Experience in a marketing agency or consultancy environment.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness programs.
- Professional development opportunities and continuous learning.
- Collaborative and supportive work environment.
- Modern office space in central Heilbronn.
- Flexible working hours (within core business hours).
- Regular team events and social gatherings.
- Opportunities for career advancement within a growing company.
How to Apply
We invite passionate and talented copywriters to join our vibrant team. If you’re ready to make a significant impact with your words, please click on the application link below to submit your resume and a compelling cover letter outlining your experience and why you’re the perfect fit for Career.zycto. Please include a link to your online portfolio or attach relevant writing samples.
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