About Company
Safaricom PLC is a leading converged communication provider in Kenya, deeply committed to transforming lives through technology. We are pioneers in mobile communication, M-PESA, and a diverse array of innovative digital solutions that empower individuals and businesses. Our commitment extends beyond simply providing connectivity; we are at the forefront of driving digital inclusion, fostering economic growth, and enriching communities across Kenya. With a vast, robust network covering over 96% of Kenya’s population, we proudly serve more than 40 million customers daily. Our vibrant culture is built on a foundation of relentless innovation, unwavering customer-centricity, and a profound belief in the power of technology to create a better, more connected future for everyone. We are consistently striving to simplify complex experiences, making cutting-edge technology accessible, intuitive, and delightful for all. This is precisely where the role of a Creative UX Content Writer becomes paramount to our mission. Join a dynamic, forward-thinking team dedicated to pushing the boundaries of what’s possible in the digital space and making a tangible impact on millions of lives.
Job Description
Are you a wordsmith with a profound passion for user experience? Do you thrive on the challenge of transforming complex ideas and functionalities into clear, engaging, and intuitive copy that guides users seamlessly through digital products? Safaricom PLC is actively seeking a talented and highly motivated Creative UX Content Writer to join our innovative digital product team. This is a unique and impactful opportunity to shape the distinct voice and tone of Safaricom’s cutting-edge digital platforms, applications, and services, ultimately impacting millions of users across Kenya and beyond.
As a Creative UX Content Writer, you will be instrumental in crafting human-centered content that not only enhances user journeys but also significantly improves usability and strengthens our brand presence across all digital touchpoints. You will collaborate closely and dynamically with product managers, UX/UI designers, user researchers, and engineers to define robust content strategies, develop intuitive information architecture, and write compelling microcopy, helpful error messages, engaging onboarding flows, and all other critical interface text. Your meticulous work will directly influence how users interact with our diverse range of products, ensuring unparalleled clarity, consistency, and a truly delightful experience at every turn.
We’re looking for someone who can not only write beautifully and persuasively but also thinks strategically about how language functions within a user interface to solve problems, anticipate user needs, and drive meaningful engagement. This role offers the flexibility of a remote option, allowing you to contribute your invaluable expertise from a location that works best for you, while still being an integral and connected part of our collaborative team. We highly value a strong understanding of user behavior, a proactive and problem-solving approach to content challenges, and an unwavering commitment to delivering exceptional user experiences through the strategic power of words. Come help us build the future of digital communication and innovation in Kenya.
Key Responsibilities
- Craft clear, concise, and engaging UX copy for interfaces, notifications, error messages, and onboarding flows.
- Collaborate closely with UX/UI designers, product managers, and engineers to define content requirements and strategy.
- Conduct content audits and develop content inventories to ensure consistency and identify opportunities for improvement.
- Participate in user research, usability testing, and A/B testing to inform content decisions and iterate based on feedback.
- Ensure all content adheres to Safaricom’s brand voice, tone, and style guidelines across various digital products.
- Translate complex technical concepts into easily understandable language for a diverse user base.
- Develop and maintain content style guides and best practices.
- Advocate for the user in all content decisions, ensuring a seamless and intuitive user experience.
Required Skills
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Proven understanding of user experience (UX) principles and design thinking methodologies.
- Ability to articulate complex ideas clearly and concisely in written form.
- Strong portfolio showcasing UX content work for digital products or platforms.
- Proficiency in content creation tools and a willingness to learn new technologies.
- Excellent communication and collaboration skills to work effectively within cross-functional teams.
- Minimum of 3 years of professional experience in UX writing, content strategy, or a similar role.
Preferred Qualifications
- Bachelor's degree in Communications, English, Journalism, Human-Computer Interaction (HCI), or a related field.
- Experience with A/B testing and analytics to optimize content performance.
- Familiarity with Agile/Scrum development methodologies.
- Proficiency in Swahili, in addition to excellent English communication skills.
- Experience working in the telecommunications or fintech industry.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive medical insurance for you and your dependents.
- Generous paid time off and public holidays.
- Pension scheme and other retirement benefits.
- Opportunities for professional development and continuous learning.
- Flexible work arrangements, including the remote option for this role.
- Employee wellness programs and support.
- Discounted Safaricom products and services.
- A vibrant, inclusive, and innovative work environment.
How to Apply
Interested and qualified candidates are encouraged to apply by clicking on the application link below. Please ensure your resume and cover letter clearly highlight your relevant experience and portfolio.