About Company
Embark on a rewarding career journey with Career.zycto, a forward-thinking platform dedicated to connecting talent with opportunity. We are passionate about fostering growth and innovation in the digital space, offering bespoke solutions and insights to our diverse clientele. As a rapidly evolving company, Career.zycto provides an unparalleled environment for aspiring digital marketers to learn, experiment, and make a tangible impact. Here, your ideas are valued, and your development is prioritized, making it the perfect launchpad for a successful career in SEO and content strategy.
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Job Description
Are you a highly motivated and enthusiastic individual with a passion for all things digital? Do you dream of crafting compelling content and unraveling the mysteries of search engine algorithms? Career.zycto is thrilled to offer an exciting opportunity for a Digital Marketer Trainee specializing in SEO and Content. This full-time, on-site role is designed for ambitious individuals eager to kickstart their career in the dynamic world of digital marketing.
As a Digital Marketer Trainee, you will gain invaluable hands-on experience, working closely with our experienced marketing team to develop and execute effective SEO and content strategies. You’ll dive deep into keyword research, competitor analysis, and on-page optimization, learning how to improve search engine rankings and drive organic traffic. This role is not just about theory; you’ll be actively involved in creating engaging blog posts, website content, social media updates, and other digital assets that resonate with our target audience. You will learn the art of storytelling in a digital context, understanding how to adapt your voice and message across various platforms.
We are looking for someone who is not afraid to ask questions, takes initiative, and possesses a keen eye for detail. You will be instrumental in supporting our content calendar planning, proofreading, and ensuring brand consistency across all digital touchpoints. Furthermore, you will be introduced to web analytics tools, helping to monitor performance, generate reports, and contribute to data-driven decision-making. This traineeship offers a structured learning path, providing you with the foundational skills and practical knowledge required to excel as a digital marketing professional. Join us at Career.zycto and transform your potential into a powerful digital marketing career.
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Key Responsibilities
- Assist in conducting comprehensive keyword research to identify valuable search terms and content opportunities.
- Support the creation of high-quality, engaging, and SEO-optimized content, including blog posts, articles, website pages, and social media updates.
- Learn and apply on-page SEO best practices (meta descriptions, title tags, internal linking, image optimization).
- Participate in off-page SEO efforts, including basic link-building research and outreach support.
- Monitor website performance using tools like Google Analytics and Google Search Console; assist in generating performance reports.
- Help manage and schedule content across various social media platforms to enhance brand visibility and engagement.
- Conduct competitor analysis to identify industry trends and opportunities for improvement.
- Collaborate with the marketing team on brainstorming sessions for new content ideas and campaign strategies.
- Ensure all digital content adheres to brand guidelines and maintains a consistent tone of voice.
- Provide general administrative support to the digital marketing team as needed.
Required Skills
- Basic understanding of digital marketing principles and concepts.
- Excellent written and verbal communication skills in English.
- Strong passion for learning about SEO, content creation, and online trends.
- Proficiency in using Microsoft Office Suite (Word, Excel, PowerPoint) or Google Workspace.
- Ability to work independently as well as collaboratively in a team environment.
- Detail-oriented with strong organizational and time management skills.
- Proactive attitude and eagerness to take initiative.
Preferred Qualifications
- Bachelor's degree or Higher National Diploma (HND) in Marketing, Communications, English, Journalism, or a related field (or currently pursuing).
- Any prior internship, volunteer experience, or personal projects related to digital marketing or content creation.
- Familiarity with basic SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Understanding of content management systems (e.g., WordPress).
- Basic graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus.
Perks & Benefits
- Structured mentorship program with experienced digital marketing professionals.
- Hands-on experience with real-world projects and campaigns.
- Opportunity for full-time employment conversion upon successful completion of the traineeship.
- Dynamic, supportive, and collaborative work environment.
- Access to relevant online courses and skill development workshops.
- Opportunity to contribute to a growing company and make a tangible impact.
How to Apply
Interested candidates are encouraged to apply by clicking the application link below. Please ensure your resume highlights any relevant skills, academic projects, or volunteer experiences.
