About Company
Sagicor Group Jamaica is a leading financial services conglomerate with a rich history of over 180 years, providing a comprehensive suite of financial solutions including insurance, investments, banking, and real estate. Rooted deeply in the communities we serve, Sagicor is committed to improving the lives of our clients, team members, and the wider society through innovation, integrity, and exceptional service. We are driven by our mission to ‘Better, Every Day’ and foster a culture that encourages growth, collaboration, and social responsibility. With a strong digital presence and a focus on leveraging technology to enhance client experience, Sagicor offers a dynamic and forward-thinking environment for professionals seeking to make a significant impact.
Job Description
Sagicor Group Jamaica is seeking a highly motivated and creative Digital Media Coordinator with flexible hours to join our dynamic marketing team. This unique opportunity is perfect for a self-starter who thrives in a fast-paced environment and is passionate about crafting compelling digital narratives that resonate with diverse audiences. In this hybrid role, you will be instrumental in enhancing our brand’s online visibility, engaging our community, and supporting our overarching marketing objectives. You will manage and optimize our social media channels, create engaging content, and analyze performance metrics to drive continuous improvement. We are looking for someone who can bring fresh ideas to the table, adapt to evolving digital trends, and contribute meaningfully to our digital footprint. This position offers the flexibility to manage your work-life balance while making a significant contribution to a leading financial institution. You will work closely with various internal departments, including marketing, communications, and product development, to ensure brand consistency and strategic alignment across all digital platforms. If you are a digital enthusiast with excellent communication skills and a strategic mindset, we encourage you to apply and help us ‘Better, Every Day’ through innovative digital engagement.
Key Responsibilities
- Develop, implement, and manage comprehensive digital media strategies to enhance brand visibility and engagement.
- Manage and maintain Sagicor's social media platforms (e.g., Facebook, Instagram, LinkedIn, X, YouTube), including content scheduling, posting, and community management.
- Create high-quality, engaging content across various formats (text, images, videos, infographics) tailored for different digital channels.
- Monitor digital trends, competitor activities, and industry best practices to identify new opportunities and inform strategy.
- Utilize analytics tools to track, analyze, and report on digital media performance, providing actionable insights for optimization.
- Collaborate with internal teams (Marketing, Communications, Product Development) to ensure consistent brand messaging and integrated campaigns.
- Engage with online communities, respond to comments and messages, and foster positive brand interactions.
- Assist in the development and execution of digital advertising campaigns and SEO/SEM initiatives.
- Ensure all digital content adheres to brand guidelines, regulatory compliance, and company policies.
Required Skills
- Proven experience (2+ years) in digital media management, social media marketing, or a similar role.
- Strong understanding of various social media platforms, their best practices, and analytics tools.
- Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or Canva.
- Excellent written and verbal communication skills, with a keen eye for detail and compelling storytelling.
- Ability to work independently and collaboratively in a fast-paced, flexible environment.
- Demonstrated ability to analyze data and translate insights into actionable strategies.
- Basic knowledge of SEO, SEM, and digital advertising principles.
- Strong organizational and time management skills, especially crucial for flexible work arrangements.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Experience within the financial services or a regulated industry.
- Familiarity with project management tools and methodologies.
- Certification in digital marketing or social media management.
Perks & Benefits
- Competitive salary and benefits package.
- Flexible working hours and hybrid work model.
- Opportunities for professional development and career growth.
- Access to a comprehensive health and wellness program.
- A supportive and inclusive team-oriented culture.
- Impactful work within a leading regional financial institution.
How to Apply
To apply for this exciting opportunity, please click the link below to submit your resume and a compelling cover letter outlining your experience and why you are the ideal candidate for this role. We look forward to reviewing your application.