About Company
Are you ready to shape the future of digital engagement? At Career.zycto, we believe in connecting innovative minds with groundbreaking opportunities. We’re a dynamic force in recruitment, specializing in matching top-tier talent with forward-thinking companies across diverse industries. For a Digital Strategist, our environment offers unparalleled access to a spectrum of challenges and growth paths. We champion strategic thinking and creative problem-solving, providing the platform for you to drive real impact for our clients. Join a network where your expertise is valued, and your career trajectory is accelerated through carefully curated placements.
Advertisement
Job Description
Career.zycto is actively seeking a visionary and results-driven Digital Strategist to join our esteemed client’s team in Schwerin. This full-time role offers an exciting opportunity to lead and innovate within the ever-evolving digital landscape, crafting comprehensive strategies that drive brand visibility, customer engagement, and measurable business growth. As a Digital Strategist, you will be at the forefront of identifying emerging trends, leveraging cutting-edge technologies, and transforming complex data insights into actionable plans. You will work collaboratively with cross-functional teams, including marketing, sales, and product development, to ensure seamless execution and optimize digital performance across all channels. This position demands a strategic thinker with a deep understanding of SEO, SEM, social media marketing, content strategy, email marketing, and analytics. We are looking for someone who thrives on challenging the status quo, is passionate about digital innovation, and possesses the leadership qualities to guide clients towards their digital objectives. If you are passionate about dissecting market dynamics, uncovering consumer behavior patterns, and architecting robust digital ecosystems that deliver tangible ROI, then this is your chance to make a significant impact. You will not only develop strategies but also oversee their implementation, continuously monitor performance metrics, and iterate based on data-driven insights to achieve superior results. Embrace this opportunity to unleash your strategic prowess and contribute to a vibrant, forward-thinking organization where your ideas are highly valued and your professional growth is actively supported. Our client fosters a culture of continuous learning and encourages employees to explore new frontiers in digital marketing, ensuring you remain at the cutting edge of the industry. Expect to engage in high-level discussions, present strategic recommendations to stakeholders, and mentor junior team members, solidifying your role as a key influencer in the digital domain. This is more than just a job; it’s a career-defining moment for a true digital pioneer.
Key Responsibilities
- Develop and implement comprehensive digital marketing strategies across all channels, including SEO, SEM, social media, content, and email marketing.
- Conduct thorough market research, competitive analysis, and audience segmentation to identify opportunities and inform strategy.
- Utilize analytics tools to monitor, analyze, and report on key performance indicators (KPIs), providing data-driven recommendations for optimization.
- Collaborate with internal teams (creative, development, sales) and clients to ensure strategic alignment and successful campaign execution.
- Manage digital marketing budgets, ensuring efficient allocation of resources and maximizing ROI.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, integrating innovative approaches into strategies.
- Present strategic plans and performance reports to stakeholders, clearly articulating insights and recommendations.
- Lead and mentor junior strategists or team members, fostering a culture of continuous improvement and knowledge sharing.
- Identify and evaluate new digital marketing tools and platforms to enhance strategic capabilities and campaign effectiveness.
Required Skills
- Proven experience in developing and executing successful digital marketing strategies.
- In-depth knowledge of SEO, SEM (Google Ads, Bing Ads), social media advertising, and content marketing.
- Proficiency with Google Analytics, Google Tag Manager, and other web analytics platforms.
- Strong understanding of conversion rate optimization (CRO) and A/B testing methodologies.
- Excellent analytical skills with the ability to interpret complex data and derive actionable insights.
- Exceptional communication and presentation skills, capable of influencing stakeholders at all levels.
- Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
Preferred Qualifications
- Bachelor's or Master's degree in Marketing, Business Administration, Communications, or a related field.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms.
- Experience with CRM software (e.g., Salesforce, HubSpot) and marketing automation platforms.
- Previous experience working in an agency environment or consulting role.
- Proficiency in German is a plus, but not strictly required for this role.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance coverage.
- Generous paid time off, including vacation and public holidays.
- Flexible working hours to support work-life balance.
- Significant opportunities for professional development, training, and certifications.
- Modern and collaborative office environment in the heart of Schwerin.
- Company-sponsored team-building events and social gatherings.
- Contributions to a company retirement savings plan.
How to Apply
Ready to elevate your career? Click on the application link below to submit your resume and a cover letter detailing your experience and vision for digital strategy. Please highlight your most impactful strategic achievements and explain why you are the ideal candidate for this role. We look forward to reviewing your application and exploring how your expertise can contribute to our client’s success.
Advertisement
