About Company
Equity Bank is a leading financial services institution in East and Central Africa, committed to transforming lives and livelihoods. With a robust network of branches and digital platforms, we provide innovative banking solutions to individuals, small and medium enterprises, and large corporations. Our mission is to offer inclusive financial services that maximize financial inclusion and deliver prosperity to our customers. We are driven by a commitment to excellence, integrity, and customer-centricity, fostering a dynamic and growth-oriented work environment.
Job Description
We are seeking an accomplished and visionary Director of Sales to lead our sales division in Meru, Meru County. This pivotal role requires a strategic leader with a proven track record in driving aggressive sales growth, expanding market share, and cultivating high-performing sales teams within the financial services sector. The Director of Sales will be responsible for developing and executing comprehensive sales strategies aligned with Equity Bank’s overall business objectives. You will identify new market opportunities, forge strong customer relationships, and ensure the delivery of exceptional financial products and services that meet the diverse needs of our clientele. This position demands a charismatic leader capable of inspiring, motivating, and coaching a diverse team of sales professionals to exceed targets and uphold our brand reputation. The ideal candidate will possess deep insights into the Kenyan financial market, strong analytical capabilities, and an unwavering commitment to customer satisfaction. You will be instrumental in shaping our sales culture, driving innovation in sales processes, and ensuring compliance with all regulatory standards. This is an exceptional opportunity for a results-oriented professional to make a significant impact on our growth trajectory and contribute to our mission of empowering communities through financial inclusion.
Key Responsibilities
- Develop and implement strategic sales plans to achieve company goals and expand market share within Meru and surrounding regions.
 - Lead, mentor, and manage a team of sales professionals, fostering a high-performance culture focused on achieving and exceeding targets.
 - Identify, evaluate, and capitalize on new business opportunities and market segments.
 - Build and maintain strong, long-lasting customer relationships, understanding their needs and offering tailored financial solutions.
 - Monitor market trends, competitor activities, and customer feedback to inform sales strategies and product development.
 - Prepare and present regular sales forecasts, performance reports, and market analyses to senior management.
 - Collaborate with marketing, product development, and other departments to ensure cohesive business strategies.
 - Ensure all sales activities comply with regulatory requirements and internal policies.
 - Manage the sales budget, ensuring optimal resource allocation and return on investment.
 - Drive innovation in sales techniques and customer engagement strategies to enhance competitive advantage.
 
Required Skills
- Strategic Sales Leadership
 - Team Management and Coaching
 - Market Analysis and Business Development
 - Customer Relationship Management (CRM)
 - Financial Product Knowledge
 - Negotiation and Persuasion
 - Data Analysis and Reporting
 - Communication and Presentation Skills
 - Problem-Solving
 - Regulatory Compliance (Financial Sector)
 
Preferred Qualifications
- Master's degree in Business Administration, Marketing, Finance, or a related field.
 - Extensive experience (15+ years) in sales leadership within the banking or financial services industry.
 - Demonstrated success in driving significant revenue growth and expanding market presence.
 - Familiarity with digital banking trends and financial technology.
 - Professional certifications in sales or marketing.
 
Perks & Benefits
- Competitive salary and performance-based bonuses.
 - Comprehensive health and wellness benefits package.
 - Retirement savings plan.
 - Opportunities for professional development and career advancement.
 - Generous paid time off.
 - Employee banking benefits.
 - A vibrant and supportive work environment.
 
How to Apply
Interested candidates are encouraged to apply by clicking on the application link below. Please ensure your resume and cover letter clearly highlight your relevant experience and qualifications for this role. Only shortlisted candidates will be contacted for an interview.
