About Company
Elevate brands and empower creativity with Career.zycto, a dynamic agency revolutionizing how products connect with consumers through compelling visual narratives. We champion innovative design and strategic market positioning, specializing in impactful labeling solutions that capture attention and drive engagement. For a Label Marketing Coordinator, our environment offers unparalleled opportunities to shape brand identities from concept to shelf, collaborating with a passionate team dedicated to pushing creative boundaries. Join us in transforming ordinary products into extraordinary brand experiences, where your ideas truly make an impression.
Job Description
The Label Marketing Coordinator at Career.zycto is a pivotal role, essential for bringing our clients’ product visions to life through innovative and strategic labeling. This position offers the unique opportunity to blend creative flair with meticulous project management, working across diverse industries to develop visually stunning and market-effective label solutions. You’ll be instrumental in coordinating marketing efforts, managing timelines, and ensuring seamless execution from initial concept through to final production. Your work will directly influence brand perception and consumer engagement, making every project a chance to leave a lasting mark on the retail landscape. We’re seeking a proactive, detail-oriented individual with a profound passion for branding and packaging, eager to contribute to a collaborative and fast-paced creative environment. With flexible hours, this role is designed for someone who thrives on managing multiple priorities, enjoys complex problem-solving, and is deeply committed to delivering excellence without compromising personal commitments. You will support our marketing and design teams by overseeing the lifecycle of various label projects, ensuring brand consistency across all touchpoints, adhering to regulatory compliance standards, and maximizing market appeal. This involves close collaboration with graphic designers, product managers, printers, and external vendors to translate strategic objectives into tangible label designs that captivate and inform consumers. You’ll be the bridge between creative vision and execution, meticulously tracking progress, facilitating communication, and mitigating potential roadblocks to ensure projects are delivered on time and within budget. This is more than just a coordination role; it’s an opportunity to grow your expertise in brand strategy, supply chain nuances, and cutting-edge design trends within the vibrant world of product marketing. If you’re ready to take ownership of impactful projects, contribute to client success stories, and work alongside a team that values innovation, precision, and a supportive work-life balance, Career.zycto is your next destination. This role demands a keen eye for detail, exceptional organizational skills, and a deep understanding of marketing principles as they apply to effective product presentation. Your ability to manage multiple creative projects concurrently, adapt to changing priorities, and maintain clear communication will be key to your success and the success of our clients.
Key Responsibilities
- Coordinate the end-to-end lifecycle of label marketing projects, from concept development to print production and distribution.
- Collaborate effectively with internal design, product development, sales teams, and external vendors (e.g., printers, material suppliers) to ensure project alignment and timely execution.
- Manage project timelines, budgets, and resources, proactively identifying and addressing potential delays or roadblocks.
- Ensure all label designs and content adhere strictly to brand guidelines, legal requirements, and relevant industry standards.
- Facilitate efficient feedback loops between stakeholders, consolidating input and driving design iterations towards final approval.
- Conduct market research to identify emerging trends in labeling, packaging design, and consumer preferences, providing valuable insights.
- Maintain an organized and accessible repository of label assets, specifications, and comprehensive project documentation.
- Assist in the development of compelling marketing collateral and presentations related to new or updated label projects.
- Monitor competitor labeling strategies and contribute actionable insights for market differentiation.
- Participate in meticulous quality control checks for print proofs and final production samples to ensure accuracy and high standards.
Required Skills
- Proven experience in marketing coordination or project management (minimum 3 years), preferably within branding, packaging, or print industries.
- Strong understanding of fundamental marketing principles and brand identity development.
- Exceptional organizational skills and meticulous attention to detail.
- Proficiency in project management software (e.g., Asana, Trello, Monday.com).
- Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly.
- Demonstrated ability to manage multiple projects concurrently in a fast-paced, dynamic environment.
- A keen eye for design aesthetics and an unwavering commitment to brand consistency.
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) for reporting and presentations.
- Bachelor's degree in Marketing, Communications, Business Administration, or a closely related field.
Preferred Qualifications
- Experience with graphic design software (e.g., Adobe Creative Suite) for basic edits and understanding design files.
- Familiarity with various printing processes and materials commonly used for labels and packaging.
- Knowledge of regulatory compliance for product labeling (e.g., FDA, USDA, specific industry standards).
- Previous experience working directly with external creative agencies or print vendors.
- Certification in project management (e.g., CAPM, PMP).
Perks & Benefits
- Flexible work hours to support a healthy work-life balance.
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance coverage.
- Generous paid time off (PTO) and holiday schedule.
- 401(k) retirement plan with company match.
- Opportunities for professional development and continuous learning through workshops and courses.
- A collaborative, innovative, and supportive company culture.
- Access to cutting-edge design and marketing tools and technologies.
- Modern, comfortable office environment with ergonomic workstations.
- Regular team-building events and social activities to foster camaraderie.
How to Apply
Ready to make your mark? We invite passionate and skilled individuals to apply for this exciting opportunity. Please click on the application link below to submit your resume and a compelling cover letter outlining your relevant experience and why you are the ideal candidate for the Label Marketing Coordinator role at Career.zycto. We look forward to reviewing your application!