About Company
Unlocking strategic insights for diverse industries is our passion at Career.zycto. We’re a dynamic, forward-thinking consulting firm that thrives on data-driven decisions and innovation. For a market intelligence researcher, we offer an unparalleled environment to leverage analytical prowess, shape business strategies, and see your contributions directly impact client success. Our collaborative culture encourages curiosity and continuous learning, making it an ideal place to grow your career and refine your expertise in a supportive, high-impact setting.
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Job Description
Career.zycto is actively seeking a highly analytical and detail-oriented Market Intelligence Researcher to join our growing team in North Shore, Kamloops. This pivotal role offers an exciting opportunity to dive deep into market trends, competitive landscapes, and consumer behaviour, providing critical insights that drive strategic business decisions for our diverse client portfolio. We are looking for an individual with a strong passion for data, an inquisitive mind, and the ability to translate complex information into clear, actionable intelligence.
As a Market Intelligence Researcher, you will be instrumental in identifying emerging opportunities, mitigating risks, and supporting product development and marketing strategies. Your core responsibilities will include designing and executing comprehensive market research studies, utilizing both primary and secondary data sources. This means you will expertly conduct competitive analysis, analyze industry trends, segment markets, and forecast future developments. You’ll be proficient in gathering data from various sources such as industry reports, financial statements, news articles, academic papers, and statistical databases, as well as potentially conducting interviews or surveys. A key aspect of your role will be transforming raw data into meaningful intelligence through rigorous analysis, employing statistical tools and analytical frameworks to uncover patterns and relationships.
You will then be responsible for synthesizing these findings into compelling reports, presentations, and dashboards, clearly communicating complex insights to both technical and non-technical stakeholders. This role demands a proactive approach, excellent problem-solving skills, and a commitment to accuracy. You will work cross-functionally with various internal teams, including consultants, data scientists, and project managers, ensuring that research findings are seamlessly integrated into broader strategic initiatives. We expect proficiency in data visualization tools and presentation software to effectively articulate your findings. If you are a self-starter who thrives in a dynamic environment, possesses exceptional analytical capabilities, and is eager to contribute significantly to client success, we encourage you to apply. Join Career.zycto and help us shape the future of business intelligence, right here in the vibrant community of Kamloops.
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Key Responsibilities
- Design, execute, and manage comprehensive market research studies.
- Conduct in-depth competitive analysis, industry trend identification, and market sizing.
- Gather and analyze data from various primary and secondary sources (e.g., databases, reports, surveys, interviews).
- Translate complex data into clear, concise, and actionable market intelligence reports and presentations.
- Develop and maintain market forecasts, segmentations, and competitive profiles.
- Present research findings and strategic recommendations to internal teams and clients.
- Collaborate with consulting, sales, and product development teams to integrate market insights into business strategies.
- Stay updated on industry developments, research methodologies, and emerging data sources.
- Utilize data visualization tools to enhance the clarity and impact of research findings.
Required Skills
- Proven experience (3+ years) in market research, business intelligence, or competitive analysis.
- Strong analytical and critical thinking skills with the ability to interpret complex data.
- Proficiency in data analysis tools (e.g., Excel, statistical software like R/Python, SPSS).
- Excellent written and verbal communication skills, with experience in report writing and presentations.
- Ability to gather, synthesize, and present information from diverse sources.
- Strong project management and organizational skills.
- Attention to detail and a commitment to data accuracy.
- Bachelor's degree in Business, Marketing, Economics, Statistics, or a related field.
Preferred Qualifications
- Master's degree in a relevant field.
- Experience with market research software or platforms (e.g., Qualtrics, SurveyMonkey, Gartner, Forrester).
- Familiarity with data visualization tools (e.g., Tableau, Power BI).
- Knowledge of the Canadian market, particularly British Columbia.
- Experience working in a consulting environment.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Paid time off, including vacation and sick leave.
- Opportunities for professional development and continuous learning.
- Collaborative and supportive work environment.
- Modern office space in a vibrant Kamloops community.
- Employee assistance program.
- Team-building events and social activities.
How to Apply
Interested candidates are invited to submit their resume and a cover letter outlining their relevant experience and why they are a great fit for this role. Please ensure your cover letter highlights your experience with market intelligence research and data analysis. Click on the application link below to apply for the job directly.
