About Company
Career.zycto is at the forefront of revolutionizing talent acquisition and management. We are a forward-thinking HR technology company committed to developing innovative solutions that empower both businesses and job seekers alike. For a Marketing Associate, this means stepping into a vibrant environment where your creativity and strategic input directly amplify our brand’s reach and impact. Join us to thrive in a culture that champions innovation, continuous learning, and collaborative success in the dynamic world of HR tech. This is an ideal place to sculpt a high-growth marketing career.
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Job Description
Are you a marketing enthusiast with a passion for innovation and a drive to make a tangible impact? Career.zycto is actively seeking a dynamic and highly motivated Marketing Associate to join our growing team in Loveland, Colorado. This pivotal full-time position presents an exciting opportunity for an individual ready to dive deep into the nuanced world of HR technology marketing, contributing significantly to our brand’s voice, market presence, and overall growth strategy. You’ll play a crucial role in shaping how we communicate our value proposition to a diverse audience, encompassing both businesses seeking top talent and job seekers aiming for their next career move.
As a Marketing Associate, you will be instrumental in the execution of comprehensive marketing strategies designed to attract, engage, and convert our target audience. Your role will skillfully blend creativity with analytical rigor, helping us craft compelling narratives and continuously optimize our digital footprint across various platforms. You’ll work in close collaboration with our sales, product development, and customer success teams, ensuring our marketing efforts are perfectly aligned with business objectives and reflect the innovative spirit of our solutions. From coordinating engaging social media campaigns and managing our online communities to assisting with sophisticated email marketing sequences and actively supporting our overarching content strategy, your contributions will directly fuel our mission to revolutionize talent acquisition and management.
We are looking for someone who thrives in a fast-paced, collaborative environment, is eager to learn and implement new marketing technologies, and possesses a keen eye for detail and a commitment to excellence. You’ll gain extensive hands-on experience across a wide array of marketing channels, utilizing cutting-edge tools and methodologies to meticulously track performance, analyze data, and refine our approach for maximum effectiveness. This role offers an unparalleled opportunity for rapid professional development, allowing you to significantly grow your expertise in a rapidly evolving and impactful industry. If you’re a proactive problem-solver with excellent communication skills, a strong work ethic, and a genuine desire to contribute to a company that’s truly making a difference in the lives of professionals and the success of businesses, we strongly encourage you to apply. Join Career.zycto and help us connect talent with opportunity, one innovative and impactful marketing campaign at a time, driving both our success and that of our clients.
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Key Responsibilities
- Execute digital marketing campaigns across various channels, including email, social media, and paid advertising.
- Assist in the creation of engaging marketing content, such as blog posts, website copy, infographics, and video scripts.
- Manage and update social media profiles, scheduling posts and interacting with our online community.
- Conduct market research to identify trends, competitive landscapes, and target audience insights.
- Support SEO efforts by optimizing website content and monitoring keyword performance.
- Analyze marketing campaign data, generate reports, and provide insights to improve future strategies.
- Collaborate with sales and product teams to ensure consistent brand messaging and lead generation alignment.
- Maintain marketing collateral, ensuring all materials are current, accurate, and on-brand.
- Assist in organizing and promoting webinars, virtual events, and other marketing initiatives.
Required Skills
- Proven experience in digital marketing, including social media management and email marketing platforms.
- Strong writing, editing, and verbal communication skills.
- Proficiency with marketing analytics tools (e.g., Google Analytics, social media insights).
- Ability to work independently and collaboratively in a fast-paced environment.
- Excellent organizational skills and attention to detail.
- Basic understanding of SEO principles and content marketing best practices.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Experience with CRM software (e.g., Salesforce, HubSpot) and marketing automation platforms.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Prior experience in the HR technology, recruitment, or SaaS industry.
- Demonstrated ability to manage multiple projects and meet deadlines.
Perks & Benefits
- Competitive salary and performance bonuses.
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and continuous learning.
- A vibrant, collaborative, and supportive work environment.
- Contribution to a company making a significant impact in the HR tech space.
How to Apply
Ready to launch your marketing career with an innovative leader? We encourage all qualified candidates to apply by clicking the application link below. Please ensure your resume and any relevant portfolio links are up-to-date. We look forward to reviewing your application!
