About Company
Oakhaven Marketing is a dynamic and innovative marketing agency based in the picturesque Garden Route, serving clients across various sectors. We pride ourselves on crafting bespoke, impactful marketing strategies that drive growth and enhance brand presence. Our team is a collective of creative minds and strategic thinkers dedicated to delivering exceptional results. At Oakhaven, we foster a collaborative, flexible, and supportive environment where talent can thrive and make a tangible difference. Join us in shaping compelling brand narratives and executing powerful campaigns.
Job Description
We are seeking an experienced and highly motivated Marketing Executive with a strong focus on brand promotion to join our growing team in Mossel Bay. This role offers the flexibility to blend in-office collaboration with remote work, allowing for an optimal work-life balance while ensuring key strategic objectives are met. As a Marketing Executive specializing in Brand Promotion, you will be instrumental in developing and executing comprehensive brand strategies that elevate our clients’ visibility and market share. Your expertise will cover the full spectrum of marketing, from conceptualization and campaign planning to content creation, digital outreach, and performance analysis.
This position requires a strategic thinker with a proven track record in managing and growing brands across diverse platforms. You will work closely with clients to understand their vision, translate it into actionable marketing plans, and oversee their implementation to achieve measurable outcomes. A deep understanding of the local market, combined with a global perspective on emerging trends, is crucial. You will be responsible for identifying unique brand propositions, crafting compelling messaging, and ensuring consistent brand representation across all touchpoints. If you are passionate about brand storytelling, possess excellent communication skills, and thrive in a flexible yet results-driven environment, Oakhaven Marketing offers an exciting opportunity to advance your career.
Key Responsibilities
- Develop, implement, and manage brand promotion strategies and campaigns aligned with client objectives and market trends.
- Conduct thorough market research and competitive analysis to identify opportunities for brand differentiation and growth.
- Oversee the creation of compelling marketing content, including website copy, social media posts, press releases, and advertising materials.
- Manage digital marketing channels (SEO, SEM, social media, email marketing) to maximize brand reach and engagement.
- Collaborate with internal creative teams, external vendors, and clients to ensure consistent brand messaging and visual identity.
- Monitor, analyze, and report on campaign performance, using data-driven insights to optimize future strategies.
- Build and maintain strong relationships with clients, acting as a primary point of contact for marketing initiatives.
- Identify and cultivate new business opportunities for the agency through strategic networking and brand promotion.
- Stay abreast of industry best practices, emerging technologies, and consumer behavior trends to maintain a competitive edge.
- Manage marketing budgets effectively and ensure all campaigns are delivered within agreed timelines and financial parameters.
Required Skills
- Proven experience in brand management and promotion.
- Strong understanding of digital marketing principles and tools (SEO, SEM, social media platforms, analytics).
- Excellent written and verbal communication skills.
- Demonstrable ability to develop and execute strategic marketing plans.
- Proficiency in marketing automation and CRM software.
- Strong project management and organizational abilities.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Creativity and a keen eye for detail in brand messaging and aesthetics.
- Valid driver's license and own reliable transport for client meetings in the region.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Postgraduate qualification in Marketing or Business.
- Experience working within a marketing agency environment.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms.
- Familiarity with the Western Cape / Garden Route market and consumer landscape.
Perks & Benefits
- Competitive salary package with performance incentives.
- Flexible working hours and hybrid work model.
- Opportunities for professional development and continuous learning.
- A vibrant and supportive team culture.
- Contribution to medical aid and provident fund.
- Generous annual leave.
- Opportunity to work with diverse clients and exciting projects.
- Modern office space with collaborative work areas.
How to Apply
If you are a driven Marketing Executive passionate about brand promotion and seeking a flexible yet challenging role, we encourage you to apply! Please click on the application link below to submit your comprehensive CV and a cover letter outlining your relevant experience and why you are the ideal candidate for Oakhaven Marketing. We look forward to reviewing your application.