About Company
Career.zycto is a dynamic and forward-thinking organization dedicated to connecting talent with opportunity. We believe in the power of compelling narratives and innovative digital strategies to drive success for our partners and ourselves. For an online content manager, this means an unparalleled chance to sculpt our brand voice, engage diverse audiences, and shape our digital footprint across various platforms. You’ll thrive in an environment that champions creativity, analytical insight, and a relentless pursuit of excellence, making Career.zycto the perfect stage to elevate your content mastery. Join us in shaping the future of talent acquisition through impactful digital storytelling.
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Job Description
As an Online Content Manager at Career.zycto, you will be the driving force behind our digital presence, responsible for crafting, curating, and optimizing engaging content that resonates with our target audiences – from job seekers to industry leaders. This is a pivotal role where your strategic vision for content will directly impact our brand visibility, thought leadership, and ultimately, our mission to connect exceptional talent with leading companies.
You will lead the entire content lifecycle, from ideation and strategy development to creation, publication, and performance analysis. This includes developing comprehensive content calendars, overseeing a diverse range of formats such as blog posts, articles, social media updates, email newsletters, website copy, and potentially video scripts. A key aspect of this role involves ensuring all content aligns with our brand voice, SEO best practices, and overall marketing objectives, driving organic traffic and fostering strong community engagement.
We are looking for someone with a proven track record in digital content management who can not only write compelling copy but also understand the analytics behind content performance. You’ll be expected to monitor trends, competitor activities, and industry developments to keep our content fresh, relevant, and ahead of the curve. Collaboration will be critical, working closely with our marketing, sales, and recruitment teams to identify content opportunities and ensure a cohesive brand message across all channels.
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If you are a creative storyteller with a strategic mind, passionate about digital content, and eager to make a tangible impact in a fast-paced and evolving industry, Career.zycto offers an exciting opportunity. You’ll be empowered to innovate, experiment, and grow your expertise in an environment that values professional development and celebrates success. Bring your expertise to Dresden and help us define the future of talent solutions through powerful content.
Key Responsibilities
- Develop and execute a comprehensive content strategy aligned with business goals and marketing objectives.
- Manage the entire content lifecycle, from ideation and creation to publication, distribution, and performance analysis.
- Produce high-quality, engaging, and SEO-optimized content across various formats (blog posts, articles, social media, email campaigns, website copy, etc.).
- Maintain and update content calendars, ensuring timely delivery and consistent brand messaging.
- Conduct keyword research and apply SEO best practices to maximize content visibility and organic traffic.
- Monitor content performance using analytics tools, providing regular reports and actionable insights for optimization.
- Collaborate with marketing, sales, and recruitment teams to identify content opportunities and ensure brand consistency.
- Stay abreast of industry trends, competitor activities, and digital marketing innovations to keep content strategies fresh.
- Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
- Oversee user-generated content and community engagement initiatives where applicable.
Required Skills
- Proven experience in online content management or a similar role.
- Exceptional writing, editing, and proofreading skills in English (German is a plus).
- Strong understanding of SEO principles and content marketing best practices.
- Proficiency with content management systems (CMS) and marketing automation platforms.
- Familiarity with web analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Ability to develop engaging content for various target audiences and platforms.
- Excellent project management and organizational skills, with attention to detail.
- Demonstrated ability to work independently and collaboratively in a fast-paced environment.
- Strategic thinker with analytical capabilities to interpret data and make data-driven decisions.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Experience in the recruitment, HR, or talent acquisition industry.
- Proficiency in German, both written and spoken.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for content visuals.
- Knowledge of video content creation and editing.
- Certifications in content marketing, SEO, or digital marketing.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness programs.
- Generous vacation and paid time off policies.
- Opportunities for professional development and continuous learning.
- A collaborative and supportive work environment.
- Modern office space in the vibrant city of Dresden.
- Company-sponsored social events and team-building activities.
- Access to cutting-edge tools and technologies.
- Contribution to a dynamic company shaping the future of talent.
How to Apply
Interested candidates are encouraged to submit their resume, a cover letter highlighting their relevant experience, and a portfolio of their published work (if available). Please ensure your application clearly demonstrates your expertise in online content management and your passion for digital storytelling. We encourage all applicants to click on the link below to apply for the job.
