About Company
Imagine a place where your digital merchandising expertise directly shapes customer journeys and drives significant online growth. At Career.zycto, we’re cultivating an innovative and agile environment where an Online Merchandising Specialist can thrive, leveraging cutting-edge tools to optimize product visibility and conversion rates. We are a forward-thinking team dedicated to creating seamless and engaging e-commerce experiences. Join us in Walkerville, Windsor, and become a pivotal force in our mission to set new benchmarks in online retail, contributing to a company that values creativity, strategic thinking, and measurable impact in a collaborative setting.
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Job Description
Career.zycto is seeking a dynamic and results-driven Online Merchandising Specialist to join our growing team in Walkerville, Windsor. In this pivotal role, you will be instrumental in enhancing our online product presentation, optimizing conversion rates, and elevating the overall customer experience across our digital platforms. You will work at the intersection of marketing, sales, and product management, utilizing your keen eye for detail and analytical skills to ensure our products are not only discoverable but also compelling to our target audience.
Your day-to-day will involve meticulously curating product assortments, developing engaging promotional campaigns, and continuously analyzing performance metrics to identify opportunities for improvement. This is more than just managing products; it’s about crafting an intuitive and inspiring shopping journey that converts browsers into loyal customers. If you are passionate about e-commerce, possess a strong understanding of online retail trends, and are eager to make a tangible impact on a forward-thinking brand, we encourage you to apply. We offer a collaborative environment where innovation is celebrated, and your contributions directly fuel our success in the competitive digital landscape. Be prepared to bring fresh ideas, data-driven insights, and a proactive approach to all aspects of online merchandising.
Key Responsibilities
- Manage and optimize product listings, ensuring accurate, compelling, and SEO-friendly content (descriptions, images, videos) across all digital channels.
- Develop, implement, and monitor online merchandising strategies to maximize product visibility, cross-sells, upsells, and conversion rates.
- Analyze website traffic, sales data, and customer behavior to identify trends, opportunities, and areas for improvement in product placement and promotion.
- Collaborate with marketing, sales, and product teams to plan and execute seasonal campaigns, promotions, and new product launches.
- Conduct regular competitive analysis to stay abreast of industry best practices and emerging e-commerce trends.
- Oversee the user experience of product pages, ensuring ease of navigation and a seamless shopping journey.
- Utilize A/B testing and other methodologies to optimize merchandising tactics and report on key performance indicators (KPIs).
- Maintain product taxonomy, categorization, and filtering to enhance product discoverability.
- Ensure all online merchandising activities align with brand guidelines and business objectives.
Required Skills
- 3+ years of experience in online merchandising, e-commerce, or digital marketing.
- Proven track record of optimizing product visibility and driving online sales.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud).
- Proficiency in web analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Demonstrated ability to work collaboratively in a fast-paced team environment.
- Strong analytical skills and data-driven decision-making ability.
- Experience with A/B testing and conversion rate optimization (CRO) techniques.
Preferred Qualifications
- Bachelor’s degree in Marketing, Business Administration, E-commerce, or a related field.
- Experience with SEO best practices and content optimization for search engines.
- Familiarity with project management software (e.g., Jira, Asana).
- Basic knowledge of HTML/CSS for minor content adjustments.
- Previous experience in a retail or consumer goods industry.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- Opportunities for professional development and continuous learning.
- Dynamic and supportive work environment.
- On-site parking.
- Employee discounts on products/services.
- Team-building events and social gatherings.
How to Apply
Ready to shape the future of online retail with Career.zycto? We invite you to submit your application by clicking on the link below. Please include your resume and a cover letter outlining your relevant experience and why you are the ideal candidate for this role. We look forward to reviewing your application and potentially welcoming you to our team in Walkerville, Windsor!
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