About Company
Looking to shape digital storefronts and drive online sales? Career.zycto offers a dynamic environment where your expertise in digital product presentation and e-commerce strategy can truly shine. We are a forward-thinking organization dedicated to optimizing online customer journeys and converting browsers into buyers. Join a collaborative team that values innovation, data-driven decisions, and a passion for creating seamless online shopping experiences. If you thrive on analyzing trends, curating captivating product displays, and directly impacting revenue, Career.zycto is your next career destination. We empower our specialists to take ownership and innovate in a rapidly evolving digital landscape.
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Job Description
Career.zycto is seeking a highly analytical and creative Online Merchandising Specialist to join our vibrant team in Kitsilano, Vancouver. In this pivotal role, you will be instrumental in optimizing our digital product catalog, enhancing the customer’s online shopping experience, and driving sales growth across our e-commerce platforms. The ideal candidate will possess a keen eye for detail, a deep understanding of e-commerce best practices, and a passion for turning data insights into actionable merchandising strategies. You will manage product lifecycles online, from initial setup and categorization to promotional activities and performance analysis. This is an exciting opportunity for someone who thrives in a fast-paced environment, is proficient with various e-commerce tools, and can blend strategic thinking with hands-on execution. You will work closely with marketing, product, and sales teams to ensure a cohesive and compelling online presence that resonates with our target audience. If you are a proactive problem-solver with a knack for digital storytelling and a proven track record in boosting online conversions, we encourage you to apply and help us define the future of online retail.
Key Responsibilities
- Develop and implement online merchandising strategies to maximize product visibility, conversion rates, and average order value.
- Manage product catalog including new product setup, categorization, attribution, and imagery, ensuring accuracy and consistency across all platforms.
- Optimize product pages for SEO and user experience, including writing compelling product descriptions and selecting high-quality visuals.
- Plan and execute online promotions, campaigns, and cross-selling initiatives.
- Analyze website traffic, sales data, and customer behavior to identify merchandising opportunities and inform strategic decisions.
- Monitor competitor activities and industry trends to ensure our online offerings remain competitive and innovative.
- Collaborate with marketing, sales, and product development teams to align online merchandising with overall business objectives.
- Conduct A/B testing on various merchandising elements to continuously improve performance.
- Report on key performance indicators (KPIs) related to online merchandising and sales, providing insights and recommendations.
Required Skills
- Proficiency in e-commerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud).
- Strong understanding of online merchandising principles and best practices.
- Demonstrated ability to analyze data (Google Analytics, internal dashboards) and draw actionable insights.
- Excellent written and verbal communication skills for product descriptions and team collaboration.
- Experience with SEO principles as they apply to product content.
- Proficiency in Microsoft Office Suite, especially Excel for data manipulation.
- Strong organizational skills and attention to detail.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creativity and a keen eye for visual presentation.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Experience with A/B testing and conversion rate optimization (CRO) tools.
- Familiarity with graphic design tools (e.g., Canva, basic Photoshop) for image optimization.
- Knowledge of consumer goods or retail product categories.
- Experience in a B2C e-commerce environment.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and vacation policy.
- Opportunities for professional development and continuous learning.
- Flexible hybrid work model promoting work-life balance.
- Collaborative and inclusive company culture.
- Modern office space in the vibrant Kitsilano neighborhood with easy access to amenities.
- Employee discount programs on company products.
How to Apply
Ready to make an impact? We invite qualified candidates to submit their application by clicking the link below. Please include a resume and a cover letter outlining your experience in online merchandising and why you would be a great fit for Career.zycto. We look forward to reviewing your application!
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