About Company
Joining Career.zycto offers a dynamic environment where your strategic communication skills will thrive. We are a forward-thinking organization dedicated to shaping positive narratives and fostering strong relationships within the Kenyan market and beyond. For a Public Relations Executive in Corporate Communications, this means unparalleled opportunities to lead impactful campaigns, manage critical stakeholder engagement, and contribute directly to our brand’s reputation. At Career.zycto, we empower our team members to innovate and excel, providing the resources and collaborative spirit needed to truly make a difference in the fast-paced world of corporate comms.
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Job Description
A compelling opportunity awaits a skilled Public Relations Executive in Corporate Communications to join our vibrant team in Embu County, Kenya. Career.zycto is seeking a proactive, strategic, and articulate professional to manage and enhance our corporate image, reputation, and brand presence. This role is pivotal in crafting and disseminating key messages, engaging with media, and ensuring consistent communication across all channels. You will be instrumental in developing and executing comprehensive PR strategies that align with our business objectives, anticipating potential issues, and building strong relationships with journalists, influencers, and stakeholders.
As our Public Relations Executive, you will be the voice of Career.zycto, tasked with protecting and promoting our brand’s narrative. Your daily activities will span from writing impactful press releases, articles, and speeches to coordinating media interviews and managing crisis communications. We are looking for someone who can not only react swiftly to media inquiries but also proactively identify opportunities to secure positive coverage and elevate our profile. This role demands exceptional writing abilities, a deep understanding of media relations in Kenya, and the capacity to think strategically about long-term communication goals.
This position offers a unique chance to shape public perception and directly contribute to the growth and success of a rapidly evolving organization. You will work closely with senior leadership, marketing, and legal teams, ensuring all external communications are accurate, coherent, and aligned with our corporate values. If you are passionate about storytelling, adept at navigating complex communication landscapes, and eager to make a significant impact, we encourage you to apply. Join Career.zycto and help us build a legacy of trust and transparency.
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Key Responsibilities
- Develop and implement comprehensive corporate communications and public relations strategies.
- Manage media relations, including drafting press releases, media advisories, and fact sheets, and coordinating interviews.
- Monitor media coverage and industry trends, identifying opportunities and potential reputational risks.
- Act as a primary point of contact for media inquiries and facilitate effective communication.
- Draft compelling speeches, presentations, and internal communications for senior leadership.
- Support crisis communication efforts by developing key messages and coordinating responses.
- Cultivate and maintain strong relationships with journalists, bloggers, influencers, and key stakeholders.
- Organize and manage PR events, press conferences, and media briefings.
- Collaborate with marketing and internal teams to ensure consistent brand messaging across all platforms.
- Report on PR campaign effectiveness and recommend improvements.
Required Skills
- Exceptional written and verbal communication skills in English and Kiswahili.
- Proven experience in media relations and public affairs.
- Strong understanding of the Kenyan media landscape.
- Ability to craft compelling and accurate press materials.
- Excellent interpersonal and networking abilities.
- Proficiency in social media management for corporate communication.
- Demonstrated strategic thinking and problem-solving skills.
- High level of organizational and project management capabilities.
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
Preferred Qualifications
- Master's degree in a relevant field.
- Experience working in a fast-paced corporate environment or PR agency.
- Familiarity with digital PR tools and analytics platforms.
- Membership in a professional PR body (e.g., PRSK – Public Relations Society of Kenya).
- Demonstrated ability to manage crisis communications effectively.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health insurance coverage.
- Professional development and continuous learning opportunities.
- Generous paid time off and holidays.
- Collaborative and supportive work environment.
- Opportunities for career growth within a growing organization.
- Modern office facilities in Embu County.
How to Apply
Interested and qualified candidates are invited to submit their application by clicking the link below. Please ensure your CV and cover letter highlight your relevant experience and why you are the ideal candidate for this role. Only shortlisted candidates will be contacted.
