About Company
The Digital Agency, based in the vibrant hub of Reading, is a forward-thinking and results-driven digital marketing agency committed to transforming businesses through innovative and data-led strategies. We pride ourselves on creating bespoke digital solutions that captivate audiences, drive engagement, and deliver measurable ROI for our diverse portfolio of clients across various sectors. Our collaborative environment fosters creativity, continuous learning, and a passion for staying ahead of industry trends. We believe in empowering our team members to make a real impact and grow with us, fostering a culture where every idea is valued. We’re expanding our reach and are excited to welcome remote talent to our growing team.
Job Description
Are you a strategic thinker with a passion for crafting impactful digital campaigns? Do you thrive in a remote-first environment, bringing innovative ideas to life from anywhere in the UK? The Digital Agency is seeking a talented and experienced Remote Digital Campaign Planner to join our dynamic team. This is an exceptional opportunity for a proactive and detail-oriented professional to play a pivotal role in developing, executing, and optimizing cutting-edge digital marketing strategies for our diverse client base.
As our Remote Digital Campaign Planner, you will be instrumental in translating client objectives into actionable digital plans, encompassing a broad spectrum of channels including SEO, PPC, social media, email marketing, and content strategy. You will be responsible for end-to-end campaign planning, from initial research and audience segmentation to budget allocation, channel selection, and performance forecasting. This role requires a blend of creative foresight and analytical rigor, ensuring campaigns are not only innovative but also meticulously planned for maximum efficiency and effectiveness.
You will work closely with our account management, creative, and analytics teams, acting as the strategic linchpin for integrated digital initiatives. Your ability to understand client needs, identify market opportunities, and articulate complex strategies clearly will be paramount. We are looking for someone who is not just a planner but a proactive problem-solver, constantly seeking ways to enhance campaign performance and deliver exceptional client results. If you are passionate about digital innovation, enjoy working autonomously while being part of a supportive team, and are eager to make a significant contribution to a growing agency, we encourage you to apply. This remote position offers flexibility and the chance to contribute to exciting projects from the comfort of your home, while remaining connected to a vibrant team culture. Join us in shaping the future of digital marketing for our clients.
Key Responsibilities
- Develop comprehensive digital campaign strategies aligned with client objectives and market insights.
- Conduct in-depth audience research, competitive analysis, and trend identification to inform planning.
- Allocate budgets effectively across various digital channels (PPC, SEO, Social, Display, Email, Content).
- Define clear KPIs and success metrics for all campaigns, ensuring measurable outcomes.
- Collaborate with internal teams (account managers, creative, analytics) to ensure seamless campaign execution.
- Present campaign plans and rationale to clients with clarity and confidence.
- Monitor campaign performance, identify opportunities for optimization, and provide actionable recommendations.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Contribute to new business pitches and proposals with innovative strategic thinking.
Required Skills
- 3+ years of experience in digital campaign planning or strategy within an agency or in-house marketing team.
- Proven track record of developing and executing successful multi-channel digital campaigns.
- Strong understanding of SEO, PPC, social media marketing, email marketing, and content strategy principles.
- Proficiency with digital analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Excellent communication and presentation skills, with the ability to articulate complex strategies simply.
- Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
- Exceptional analytical and problem-solving abilities.
- Self-motivated and able to work effectively in a remote setting.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Google Ads and/or Google Analytics certifications.
- Experience with marketing automation platforms.
- Previous experience working with diverse client portfolios.
- Familiarity with project management tools (e.g., Asana, Trello).
Perks & Benefits
- Fully remote work model with flexible hours.
- Competitive salary and performance-based bonuses.
- Generous holiday allowance.
- Opportunities for continuous professional development and training.
- Supportive and collaborative team culture.
- Access to the latest digital marketing tools and resources.
- Regular virtual team social events.
How to Apply
Ready to shape the future of digital campaigns with us? Please click on the application link below to submit your CV and a cover letter outlining your relevant experience and why you are the ideal candidate for this remote role.