About Company
Ready to amplify voices and connect impactful stories with global audiences? Career.zycto is a dynamic, forward-thinking recruitment partner dedicated to matching top talent with innovative companies in the digital media landscape. We pride ourselves on fostering environments where creativity thrives and impactful connections are forged. For a Remote Media Outreach Assistant, Career.zycto offers a unique opportunity to engage with diverse projects, develop cutting-edge outreach strategies, and make a tangible difference from anywhere. Join us in shaping the future of digital communication, empowering brands, and elevating careers through strategic partnerships and a commitment to excellence.
Job Description
Career.zycto is seeking a highly motivated and detail-oriented Remote Media Outreach Assistant to join our growing team. This is an exciting opportunity for an individual passionate about public relations, digital marketing, and connecting compelling narratives with influential media outlets. As a Remote Media Outreach Assistant, you will play a crucial role in expanding our clients’ reach and visibility by identifying key journalists, bloggers, podcasters, and other media professionals across various industries. You will craft personalized outreach campaigns, build strong relationships, and secure valuable media placements that drive brand awareness and engagement.
This role requires exceptional communication skills, a proactive approach, and a strong understanding of the media landscape. You’ll be instrumental in developing media lists, drafting pitch materials, tracking outreach efforts, and analyzing campaign performance. We are looking for someone who thrives in a remote environment, is highly organized, and can manage multiple projects simultaneously while maintaining a keen eye for detail. If you’re eager to contribute to impactful campaigns, learn from experienced professionals, and grow your career in media relations from the comfort of your home office, we encourage you to apply. This position offers a chance to work with diverse clients and truly make a mark on their public image and digital footprint.
Key Responsibilities
- Identify and research relevant journalists, bloggers, influencers, and media outlets for client campaigns.
- Develop and maintain comprehensive media lists using various research tools and databases.
- Draft compelling and personalized media pitches, press releases, and follow-up communications.
- Execute strategic media outreach campaigns via email, phone, and social media.
- Monitor media coverage and identify opportunities for client mentions and thought leadership.
- Track and report on outreach performance metrics, including open rates, response rates, and secured placements.
- Assist in the development of client-specific media strategies and content calendars.
- Build and nurture positive relationships with media contacts.
- Stay informed about industry trends, news, and emerging media opportunities.
- Collaborate closely with internal teams (account managers, content creators) to ensure campaign alignment.
Required Skills
- Excellent written and verbal communication skills.
- Strong research and analytical abilities.
- Proficiency in using CRM software and media monitoring tools.
- Highly organized with exceptional attention to detail.
- Ability to work independently and manage time effectively in a remote setting.
- Familiarity with digital marketing and public relations principles.
- Proven ability to build rapport and network effectively.
- Proficiency with Google Workspace (Docs, Sheets, Slides) or Microsoft Office Suite.
Preferred Qualifications
- Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or a related field.
- 1-2 years of experience in media outreach, public relations, or digital marketing.
- Experience with PR/media outreach software (e.g., Cision, Muck Rack, Prowly).
- Knowledge of SEO best practices for content and link building.
- Familiarity with various social media platforms and their role in media outreach.
Perks & Benefits
- Fully remote work model with flexible hours.
- Competitive salary and performance-based incentives.
- Comprehensive health, dental, and vision insurance.
- Paid time off and holidays.
- Opportunities for professional development and continuous learning.
- Supportive and collaborative team environment.
- Access to cutting-edge PR and marketing tools.
- Work-from-home stipend for essential office equipment.
How to Apply
If you are a driven individual with a passion for media relations and a knack for creating meaningful connections, we invite you to join Career.zycto. Please click on the application link below to submit your resume and a cover letter detailing your experience and why you are the ideal candidate for this Remote Media Outreach Assistant role. We look forward to reviewing your application!
