About Company
At Career.zycto, we are pioneering the future of talent acquisition through innovative digital strategies. We empower businesses to connect with the right talent and candidates to discover ideal roles. Our dynamic environment thrives on cutting-edge technology and creative marketing. We value forward-thinkers passionate about making a tangible impact in HR tech. Join us and contribute to a team redefining industry standards, where your ideas truly count. This is a place where an SMS Marketing Assistant can truly grow and excel.
Job Description
As a Remote SMS Marketing Assistant at Career.zycto, you will play a pivotal role in expanding our reach and engagement strategies through targeted SMS campaigns. We’re seeking a detail-oriented, tech-savvy individual passionate about direct communication and understanding the nuances of mobile marketing. This role offers an exciting opportunity to contribute directly to our growth by crafting compelling messages, managing campaign schedules, and analyzing performance to optimize results. You’ll be instrumental in supporting our marketing team by executing various tasks related to SMS campaign development, list segmentation, A/B testing, and compliance adherence. This position requires a proactive problem-solver with excellent communication skills, capable of working independently and as part of a collaborative remote team. If you’re eager to harness the power of SMS to drive engagement and deliver measurable outcomes, and thrive in a flexible, innovation-driven environment, this is your chance to make a significant impact on our journey.
Key Responsibilities
- Assist in the planning, execution, and optimization of SMS marketing campaigns.
- Draft, review, and schedule compelling SMS messages for various target audiences.
- Segment subscriber lists based on demographic data, engagement history, and other relevant criteria.
- Monitor campaign performance, track key metrics, and generate reports on effectiveness.
- Conduct A/B testing on messaging, calls-to-action, and send times to improve campaign ROI.
- Ensure all SMS marketing activities comply with relevant regulations (e.g., TCPA, CTIA guidelines).
- Collaborate with the broader marketing team to align SMS strategies with overall marketing objectives.
- Maintain and update SMS subscriber databases, ensuring data accuracy and hygiene.
- Research and identify new trends and best practices in SMS marketing.
- Provide support for other digital marketing initiatives as needed.
Required Skills
- Proven experience in digital marketing, specifically with SMS marketing platforms.
- Strong understanding of SMS marketing best practices, regulations, and compliance.
- Excellent copywriting and communication skills, with a keen eye for detail.
- Proficiency in data analysis and reporting tools.
- Ability to work independently and manage multiple tasks in a remote setting.
- Familiarity with CRM systems and marketing automation platforms.
- Exceptional organizational and time management abilities.
- High school diploma or equivalent.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Experience with specific SMS marketing platforms (e.g., Twilio, SendGrid, Attentive).
- Basic knowledge of HTML/CSS for email integration or landing page adjustments.
- Understanding of A/B testing methodologies and iterative optimization.
- Certifications in digital marketing or mobile marketing.
Perks & Benefits
- Competitive salary.
- Fully remote work environment with flexible hours.
- Opportunity for professional growth and skill development.
- Collaborative and supportive team culture.
- Access to cutting-edge marketing tools and technologies.
- Paid time off and company holidays.
- Health and wellness stipends.
- Dynamic work environment in a growing HR tech company.
How to Apply
Interested candidates are encouraged to apply by clicking the link below. Please ensure your resume and a brief cover letter highlighting your relevant experience are attached. We look forward to reviewing your application and exploring how you can contribute to our innovative team.
