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SEO Specialist – Remote Optimization

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🏢 Career.zycto📍 Washington, US💼 Full-Time💻 Remote🏭 Digital Marketing, Information Technology, Online Services💰 65,000 - 85,000 per year

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Career.zycto is at the forefront of digital transformation, empowering businesses to thrive in the online landscape. We are a dynamic, remote-first organization built on innovation and collaboration, constantly pushing boundaries in digital strategy. We deeply value analytical prowess and creative problem-solving. For an SEO Specialist, this means a unique opportunity to shape diverse client strategies, leveraging cutting-edge tools and a supportive team environment to achieve measurable impact and drive significant growth. Our focus is on fostering expertise and celebrating success, making it an ideal place for those passionate about search engine optimization.

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Job Description

Are you a highly analytical and results-driven SEO Specialist with a passion for optimizing digital presence from anywhere in the world? Career.zycto is seeking a dedicated Remote SEO Specialist to join our growing team. In this pivotal role, you will be instrumental in developing, implementing, and managing our clients’ search engine optimization strategies. Your expertise will directly contribute to increasing organic traffic, improving search engine rankings, and enhancing overall online visibility across a diverse portfolio of clients.

This position requires a deep understanding of all facets of SEO, including technical SEO, on-page optimization, off-page strategies, content strategy, and local SEO. You will be expected to conduct comprehensive keyword research, perform competitive analysis, and identify opportunities for growth. Beyond just identifying issues, you will be responsible for providing actionable recommendations and working closely with content, development, and marketing teams to ensure successful execution. We are looking for someone who stays ahead of algorithm updates, emerging trends, and new technologies in the SEO landscape, continuously refining strategies to maintain competitive advantage. If you thrive in a remote work environment, possess exceptional communication skills, and are eager to make a tangible impact on client success, we encourage you to apply and help us push the boundaries of digital excellence.

Key Responsibilities

  • Develop and execute successful SEO strategies to drive organic traffic and improve search rankings for client websites.
  • Conduct comprehensive keyword research, competitor analysis, and identify new opportunities for growth.
  • Perform technical SEO audits and provide actionable recommendations for website structure, crawlability, and indexing.
  • Manage on-page SEO activities including content optimization, meta descriptions, title tags, and schema markup.
  • Implement and monitor off-page SEO strategies, including link building and local SEO initiatives.
  • Analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs, providing regular reports and insights.
  • Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated across all digital initiatives.
  • Stay updated with the latest SEO trends, algorithm changes, and industry best practices.

Required Skills

  • 3+ years of proven experience in an SEO Specialist or similar role
  • Strong understanding of search engine algorithms and ranking factors
  • Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz)
  • Expertise in technical SEO audits and recommendations
  • Solid knowledge of on-page, off-page, and local SEO best practices
  • Excellent analytical skills with the ability to interpret data and generate actionable insights
  • Strong written and verbal communication skills
  • Ability to work independently and manage multiple projects in a remote setting

Preferred Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field
  • Experience with various CMS platforms (WordPress, Shopify, etc.)
  • Familiarity with HTML, CSS, and JavaScript as they relate to SEO
  • Certifications in Google Analytics or other SEO platforms

Perks & Benefits

  • Competitive salary and performance-based bonuses
  • Flexible remote work environment
  • Comprehensive health, dental, and vision insurance
  • Generous paid time off and holidays
  • Professional development opportunities and training stipends
  • Collaborative and supportive team culture
  • Access to premium SEO tools and resources

How to Apply

If you are a talented SEO Specialist looking to make a significant impact in a remote-first organization, we want to hear from you! Please click on the application link below to submit your resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this role. We look forward to reviewing your application!

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