About Company
Are you seeking an environment where creativity thrives and your impact is tangible? Career.zycto is rapidly redefining recruitment excellence, connecting top-tier professionals with pioneering opportunities across diverse industries. We champion a culture of innovation, collaboration, and continuous learning. For a Social Media Manager, this means unparalleled autonomy to shape our brand narrative, experiment with new strategies, and engage with a vibrant professional community. We understand that inspiring work happens when you have the freedom to manage your schedule, making us an ideal home for those who value both career growth and personal well-being. Join us and help amplify our story.
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Job Description
Career.zycto is on the lookout for a dynamic and innovative Social Media Manager to join our growing team in Altstadt, Freiburg im Breisgau. This is an exciting opportunity for a creative professional who is passionate about building communities, crafting compelling content, and leveraging digital platforms to enhance brand visibility and engagement. While this is a full-time role, we deeply value work-life balance and offer flexible hours, allowing you to manage your schedule effectively and contribute your best work when you’re most productive, balancing both office collaboration and remote focus. As our Social Media Manager, you will be instrumental in shaping Career.zycto’s online presence, driving our brand narrative, and connecting with our audience of job seekers and employers across various platforms. Your strategic insights will directly influence our reach, engagement, and ultimately, our ability to match exceptional talent with leading companies.
You will be responsible for developing and implementing our comprehensive social media strategy, ensuring it aligns seamlessly with our overarching marketing and business development goals. This involves everything from conceptualizing engaging campaigns, producing high-quality multimedia content (including graphics, videos, and written posts), and scheduling posts across various channels like LinkedIn, Instagram, Facebook, and Twitter, to monitoring real-time performance metrics and staying relentlessly ahead of emerging industry trends and platform changes. We need someone who can not only translate complex recruitment insights and company culture into digestible, shareable content that genuinely resonates with our target demographics but also foster authentic two-way conversations. You’ll manage daily posts, actively interact with followers, identify proactive opportunities for organic growth and paid promotion, and meticulously analyze data to continually refine our approach for maximum impact. This role demands a proactive individual with a keen eye for detail, exceptional communication skills, and a strategic mindset that balances creativity with data-driven decision making. If you’re eager to make a significant impact in a forward-thinking company that champions both flexibility and innovation, where your contributions directly contribute to our brand’s voice and market presence, we strongly encourage you to apply. You’ll work closely with our marketing, talent acquisition, and leadership teams, contributing to a collaborative and supportive environment where your ideas are not just heard but celebrated and brought to life. Embrace the opportunity to define our digital voice and grow dynamically with Career.zycto!
Key Responsibilities
- Develop, implement, and manage our social media strategy in alignment with business goals.
- Create, curate, and manage engaging content (text, image, video) for all social media platforms.
- Monitor SEO and user engagement and suggest content optimization.
- Communicate with followers, respond to queries in a timely manner, and monitor customer reviews.
- Collaborate with internal teams to create marketing campaigns and content.
- Stay up-to-date with current technologies and trends in social media, design tools, and applications.
- Analyze data, measure the success of campaigns, and provide regular performance reports.
- Identify and engage with influencers and community leaders to expand reach and brand advocacy.
- Develop and manage targeted social media advertising campaigns.
- Maintain a consistent brand voice and visual identity across all platforms.
Required Skills
- Proven work experience as a Social Media Manager or similar role (minimum 3 years).
- Excellent knowledge of Facebook, Instagram, LinkedIn, Twitter, and other relevant social media best practices.
- Hands-on experience with content creation tools (e.g., Canva, Adobe Creative Suite).
- Solid understanding of SEO, keyword research, and Google Analytics.
- Ability to deliver creative and impactful content (text, image, video).
- Familiarity with online marketing strategies and various marketing channels.
- Exceptional communication, writing, and interpersonal skills.
- Strong analytical and project management skills with a results-driven approach.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Knowledge of recruitment industry trends, terminology, and talent acquisition marketing.
- Fluency in German (not mandatory, but a significant advantage for local engagement and content localization).
- Experience with community management and fostering online discussions and engagement.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Flexible working hours and a hybrid work model for optimal work-life balance.
- Generous vacation policy.
- Commitment to professional development and continuous learning opportunities.
- Modern office space located in the vibrant heart of Altstadt, Freiburg.
- A collaborative, supportive, and innovative team environment.
- Significant opportunity to shape a growing brand's digital presence and strategy.
- Company-sponsored team events, social gatherings, and employee well-being initiatives.
How to Apply
If you are a passionate Social Media Manager looking for a role where flexibility meets impact, we encourage you to apply! Please click on the application link below to submit your resume and a compelling cover letter outlining your experience, your approach to social media strategy, and why you are the ideal candidate for Career.zycto. We look forward to reviewing your application!
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