About Company
London Stone is the UK’s leading supplier of high-quality natural stone and porcelain paving, garden furniture, and landscaping products. With a passionate commitment to design, innovation, and customer satisfaction, we’ve built a strong reputation for excellence in the landscaping industry. Our journey began over two decades ago, and we’ve grown significantly, now operating numerous showrooms across the UK and boasting a robust online presence. We believe in creating beautiful outdoor spaces and empowering our customers with the best materials and service. As an ambitious company, we are constantly evolving our digital strategy to reach more customers and enhance their online experience, making e-commerce a crucial pillar of our continued success.
Job Description
Are you a digital marketing expert with a passion for e-commerce and a talent for driving online growth? London Stone is seeking a dynamic and self-motivated Work from Home E-Commerce Marketing Partner to join our thriving team. This pivotal remote role will see you take ownership of our online marketing strategies, playing a critical part in enhancing our digital footprint, increasing brand visibility, and ultimately boosting online sales. You will be instrumental in optimizing our e-commerce platform, managing digital campaigns, analyzing performance metrics, and identifying new opportunities to connect with our target audience. This is more than just a marketing role; it’s a partnership where your insights and initiatives will directly influence our strategic direction and commercial success. If you thrive in an autonomous environment, possess a strong analytical mindset, and have a proven track record in e-commerce marketing, we invite you to help shape the future of outdoor living retail.
Key Responsibilities
- Develop and execute comprehensive e-commerce marketing strategies to drive traffic, engagement, and conversions.
- Manage and optimize SEO, SEM, PPC, and social media campaigns across various platforms.
- Analyze website performance, user behaviour, and campaign results using analytics tools (e.g., Google Analytics).
- Oversee content marketing efforts, ensuring consistency in brand messaging and optimizing for search engines.
- Conduct market research to identify trends, competitive landscape, and new opportunities for growth.
- Collaborate with the sales and product teams to align marketing efforts with business objectives and product launches.
- Manage email marketing campaigns, including segmentation, A/B testing, and automation to nurture leads and retain customers.
- Report on key performance indicators (KPIs) and provide actionable insights to senior management.
Required Skills
- Minimum 3 years of hands-on experience in e-commerce marketing or digital marketing with a focus on online sales.
- Proven expertise in SEO, SEM, PPC, Google Analytics, and various social media platforms.
- Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
- Excellent written and verbal communication skills.
- Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and CRM systems.
- Demonstrable ability to work independently and manage multiple projects in a remote setting.
- Understanding of conversion rate optimization (CRO) principles and A/B testing methodologies.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Experience within the landscaping, home improvement, or luxury retail sectors.
- Familiarity with content management systems (CMS) and email marketing platforms.
- Google Ads and Google Analytics certifications.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Flexible work-from-home environment.
- Generous holiday allowance.
- Opportunities for professional development and continuous learning.
- Company pension scheme.
- Employee discount on London Stone products.
- A supportive and collaborative team culture focused on innovation and growth.
How to Apply
Ready to make an impact? Click the application link below to submit your CV and a compelling cover letter outlining your relevant experience and why you’re the ideal Work from Home E-Commerce Marketing Partner for London Stone. In your cover letter, please specify your interest in this remote e-commerce marketing role. We can’t wait to hear from you!