About Company
Propelling talent into the limelight is the core mission at Career.zycto. We are an innovative force in the music and entertainment industry, dedicated to empowering artists through cutting-edge branding and promotional strategies. For a Music Promotion Executive focused on artist branding, our dynamic Edmonton team offers an unparalleled platform to unleash creativity and make a tangible impact. We champion bold ideas, foster a collaborative spirit, and provide the resources needed to craft compelling narratives that resonate with global audiences. Join us and help redefine how artists connect with their fans.
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Job Description
Are you a visionary marketer with a deep passion for music and a proven track record of elevating artist profiles? Career.zycto is seeking an exceptional Music Promotion Executive – Artist Branding to join our vibrant team in Edmonton. This isn’t just a job; it’s an opportunity to be at the forefront of cultural influence, shaping the careers of emerging and established artists alike. You will be instrumental in conceptualizing, developing, and executing innovative branding strategies that capture attention, build loyal fan bases, and drive commercial success in today’s fast-evolving music landscape.
As our Music Promotion Executive, you will live and breathe artist narratives, translating their unique artistic visions into compelling, market-ready brands. Your day will involve everything from crafting captivating digital campaigns and managing social media presence to securing high-profile media placements and forging strategic partnerships. You’ll work closely with artists, their management, and internal teams, acting as a crucial bridge between creative output and market reception. We’re looking for someone who understands the nuances of various music genres, possesses an innate ability to spot trends, and can meticulously plan campaigns that resonate across diverse demographics.
We believe in empowering our team members with autonomy and resources to push boundaries. At Career.zycto, you’ll find a collaborative environment where fresh ideas are celebrated, and professional growth is actively encouraged. If you thrive in a fast-paced, creative industry, have an impeccable understanding of brand development, and are ready to contribute to the success stories of tomorrow’s music icons, we invite you to bring your expertise to our Edmonton office. This role demands a strategic thinker, a meticulous planner, and a passionate advocate for artists who is eager to make a lasting mark on the music industry.
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Key Responsibilities
- Develop and execute comprehensive artist branding strategies and promotion plans aligned with artist goals and market trends.
- Manage and optimize digital marketing campaigns across various platforms (social media, streaming services, email marketing).
- Identify and secure media opportunities, including press features, interviews, and reviews, to enhance artist visibility.
- Cultivate and maintain strong relationships with media contacts, industry influencers, and key stakeholders.
- Oversee content creation for promotional materials, ensuring brand consistency and messaging effectiveness.
- Analyze campaign performance data to identify trends, measure ROI, and optimize future strategies.
- Collaborate cross-functionally with artists, management, A&R, and creative teams to ensure cohesive branding efforts.
- Stay current with music industry trends, new technologies, and competitive landscapes to inform strategic decisions.
- Prepare detailed reports on promotional activities and brand development progress for artists and management.
Required Skills
- Minimum 4 years of experience in music promotion, artist branding, or entertainment marketing.
- Demonstrated expertise in digital marketing, social media management, and content strategy within the music industry.
- Strong understanding of the music landscape, including genres, platforms, and fan engagement strategies.
- Exceptional written and verbal communication skills, with a proven ability to craft compelling narratives.
- Proficiency in marketing analytics tools and platforms (e.g., Google Analytics, social media insights).
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
- A deep passion for music and a commitment to artist development.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Music Business, or a related field.
- Experience working with a diverse roster of artists across multiple genres.
- Established network of media contacts and industry relationships.
- Familiarity with PR and media outreach best practices.
- Project management skills with the ability to handle multiple campaigns simultaneously.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and dental benefits package.
- Generous paid time off and holidays.
- Opportunities for professional development and industry conference attendance.
- Dynamic and creative work environment in the heart of Edmonton.
- Access to exclusive industry events and networking opportunities.
- A chance to work with groundbreaking artists and shape future music trends.
How to Apply
To apply for this exciting opportunity, please click on the application link below. Include your resume and a cover letter detailing your experience in artist branding and your passion for the music industry. We look forward to reviewing your application!
