About Company
Are you ready to shape narratives and engage communities? Career.zycto is a vibrant force in professional development and talent acquisition, dedicated to empowering individuals across Thunder Bay and beyond. We connect ambitious professionals with rewarding opportunities, fostering growth through innovative strategies and personalized support. We champion a collaborative culture where your ideas fuel our success, making a tangible impact on career journeys. This is an ideal environment for a Social Media Coordinator passionate about digital storytelling and community building.
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Job Description
Career.zycto is seeking an enthusiastic and creative Part-Time Social Media Coordinator to join our growing team in Northwood, Thunder Bay. In this dynamic role, you will be instrumental in enhancing our online presence, engaging with our community, and amplifying our brand message across various social media platforms. We are looking for someone with a genuine passion for digital storytelling, a keen eye for engaging content, and a solid understanding of current social media trends and best practices.
As our Social Media Coordinator, you will be responsible for developing, implementing, and managing our social media strategy, ensuring it aligns with our overall marketing and business objectives. You’ll have the opportunity to craft compelling posts, monitor conversations, analyze performance metrics, and contribute to the growth of our digital footprint. This is more than just posting content; it’s about building meaningful connections, fostering a vibrant online community, and showcasing Career.zycto as a leader in professional development and talent solutions.
We offer a collaborative and supportive work environment where your creativity is valued, and your contributions directly impact our success. If you are a self-starter who thrives on engaging audiences, managing multiple social channels, and staying ahead of the curve in the ever-evolving world of social media, we encourage you to apply. This part-time position offers flexibility and the chance to make a significant impact while developing your skills in a professional setting. Join us in our mission to empower careers and connect talent with opportunity!
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Key Responsibilities
- Develop, implement, and manage social media content calendars across platforms including Facebook, Instagram, LinkedIn, and X (formerly Twitter).
- Create engaging and original text, image, and video content that resonates with our target audience.
- Monitor social media channels for trends, community feedback, and competitor activity.
- Engage with our online community by responding to comments, messages, and mentions in a timely and professional manner.
- Analyze social media performance data using analytics tools and provide regular reports on key metrics.
- Stay up-to-date with the latest social media best practices, tools, and technologies.
- Collaborate with the marketing team to align social media strategy with broader marketing campaigns.
- Assist in the development and execution of social media advertising campaigns, as needed.
- Identify and engage with relevant influencers or community partners to expand our reach.
Required Skills
- Proven experience as a Social Media Coordinator or similar role.
- Excellent knowledge of major social media platforms (Facebook, Instagram, LinkedIn, X, etc.) and their respective best practices.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite basics) for graphics and basic video editing.
- Strong understanding of social media analytics and reporting tools.
- Exceptional written and verbal communication skills.
- Ability to work independently and manage multiple tasks simultaneously.
- Creative mindset with an eye for compelling visuals and engaging copy.
- Demonstrated ability to engage and grow online communities.
Preferred Qualifications
- Post-secondary education in Marketing, Communications, Public Relations, or a related field.
- Experience with social media management platforms (e.g., Hootsuite, Buffer).
- Familiarity with the professional development or recruitment industry.
- Basic SEO knowledge and its application to social media content.
Perks & Benefits
- Competitive hourly wage.
- Flexible part-time hours.
- Opportunity to work with a collaborative and supportive team.
- Professional development opportunities and skill enhancement.
- Direct impact on company growth and brand presence.
- Hybrid work model offering flexibility.
How to Apply
If you are a creative and driven individual passionate about social media and eager to contribute to a growing professional services firm, we encourage you to apply! Please click on the application link below to submit your resume and a cover letter detailing your relevant experience and why you’re the perfect fit for Career.zycto.
