About Company
Are you a creative visionary passionate about connecting artists with their audience? Career.zycto is at the forefront of talent management and creative industry solutions, constantly seeking innovative ways to amplify voices. We empower marketing specialists to craft compelling narratives and execute impactful campaigns, driving real success for emerging and established talent. Join our dynamic team in Canberra, where your strategic thinking and love for music can truly shine, fostering a vibrant cultural landscape through groundbreaking marketing efforts. We value bold ideas and offer a collaborative environment perfect for making a significant mark.
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Job Description
Career.zycto is seeking a highly motivated and innovative Music Marketing Specialist to join our vibrant team in Canberra. This immediate hire opportunity is for a professional who lives and breathes music, possesses a deep understanding of digital marketing landscapes, and is eager to shape the careers of artists and creative projects. As a key player, you will be instrumental in developing and executing comprehensive strategies that elevate artist profiles, drive fan engagement, and achieve commercial success within the competitive music industry. You will leverage various digital channels, traditional media, and emerging technologies, blending creative flair, analytical prowess, and strategic foresight. If you are passionate about the power of music and possess a proven track record in impactful marketing, we invite you to bring your expertise to Career.zycto and become a pivotal part of our future success.
Key Responsibilities
- Develop and execute comprehensive marketing strategies for artists and projects.
- Manage and optimize digital campaigns across social media, email, and advertising platforms.
- Analyze market trends, audience data, and campaign performance to inform strategic decisions.
- Coordinate PR and media outreach to secure coverage and build artist profiles.
- Oversee content creation (visuals, video, copy), ensuring brand consistency and engagement.
- Collaborate closely with artists, management, and internal teams to align marketing efforts with artistic vision.
- Monitor campaign budgets effectively to maximize ROI and achieve targets.
- Identify and explore new opportunities for growth and innovation within the music marketing landscape.
Required Skills
- Minimum of 3 years of proven experience in music or entertainment marketing.
- Strong proficiency in digital marketing tools and platforms (SEO, SEM, social media analytics, email marketing).
- Excellent written and verbal communication skills, with a talent for storytelling.
- Demonstrated creativity, strategic thinking, and problem-solving abilities.
- Proven project management and organizational skills, with the ability to manage multiple campaigns.
- Ability to thrive in a fast-paced, deadline-driven environment.
- Deep understanding of current music industry trends, fan engagement strategies, and artist development.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Music Business, or a related field.
- Existing network within the Australian music or media industry.
- Experience with graphic design software (e.g., Adobe Creative Suite) or video editing tools.
- Familiarity with streaming platform analytics (Spotify for Artists, Apple Music for Artists).
Perks & Benefits
- Competitive salary and performance-based incentives.
- Comprehensive health and wellness programs.
- Opportunities for continuous professional development and career advancement.
- A dynamic, supportive, and collaborative work culture.
- Access to exclusive industry events and live performances.
- Modern office amenities located in the vibrant heart of Canberra.
How to Apply
Ready to make your mark in the music industry? Click on the application link below to submit your resume and cover letter. We look forward to hearing from you!
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