About Company
At Career.zycto, we are pioneering the future of digital talent acquisition. We champion innovation, leveraging cutting-edge strategies to connect exceptional professionals with forward-thinking organisations. For a Social Media Manager, this means an environment ripe for creativity, strategic impact, and continuous learning. You’ll thrive within a culture that values digital prowess and encourages bold ideas, helping us shape our brand narrative and engage with our vibrant online community. Join us to make a tangible difference in the digital career landscape.
Job Description
Are you a highly creative and strategically minded Social Media Manager looking for a flexible, part-time remote opportunity to make a significant impact? Career.zycto is actively searching for a dynamic, innovative individual to elevate our brand presence and narrative across all major social platforms. In this pivotal role, you will be instrumental in crafting compelling stories, driving authentic engagement, and significantly expanding our digital footprint, connecting with both job seekers and industry partners. This isn’t merely about scheduling posts; it’s about cultivating a vibrant online community, fostering meaningful conversations, and inspiring our audience with career-empowering content that resonates deeply. We’re seeking someone who not only lives and breathes the latest social media trends but also possesses a keen understanding of audience psychology and can expertly translate our overarching business objectives into engaging, high-performing online campaigns. Your ability to forecast trends and adapt rapidly to algorithm changes will be crucial in maintaining our edge.
Working remotely from Whitefield, Manchester, you will enjoy considerable autonomy in managing our diverse portfolio of social media channels. Your responsibilities will span the entire content lifecycle, from conceptualizing and developing comprehensive content calendars to executing meticulously planned campaigns across platforms like LinkedIn, Facebook, Instagram, X (Twitter), and TikTok. Beyond content, you will be responsible for in-depth performance analysis, utilizing advanced analytics tools to continually measure, report on, and optimise our strategy for maximum reach, engagement, and conversion. This role offers the perfect blend of creative freedom to experiment with new formats and strategic responsibility to directly influence our brand’s online trajectory. You’ll be empowered to showcase your expertise in a supportive, collaborative, and growth-oriented environment where your contributions are highly valued. If you are deeply passionate about digital storytelling, adept at community management, and driven by the pursuit of measurable results in a flexible, part-time capacity, we enthusiastically invite you to become a key and influential part of the Career.zycto team. Your strategic insights will directly contribute to our mission of empowering careers through innovative digital solutions.
Key Responsibilities
- Develop and implement a comprehensive social media strategy aligned with Career.zycto’s brand goals and marketing objectives.
- Create, curate, and manage engaging content (text, image, video) for all social media platforms including LinkedIn, X (Twitter), Facebook, Instagram, and TikTok.
- Schedule and publish posts, ensuring consistent brand voice and optimal timing for maximum reach and engagement.
- Monitor social media channels for trends, news, and competitor activity, identifying opportunities for real-time engagement and content creation.
- Actively engage with our online community, responding to comments, messages, and inquiries in a timely and professional manner.
- Analyse social media performance data using analytics tools, preparing regular reports on key metrics such as reach, engagement, conversions, and ROI.
- Iterate and optimise social media strategies based on performance insights and evolving platform best practices.
- Collaborate with the marketing and content teams to ensure integrated campaigns and consistent messaging across all channels.
- Stay up-to-date with the latest social media trends, tools, and technologies to ensure Career.zycto remains at the forefront of digital communication.
- Manage social media advertising campaigns, including budget allocation, audience targeting, and performance tracking.
Required Skills
- Proven experience as a Social Media Manager or similar role.
- Excellent knowledge of all major social media platforms (LinkedIn, Facebook, Instagram, X, TikTok).
- Strong understanding of social media analytics and reporting tools.
- Exceptional content creation skills, including copywriting, visual storytelling, and basic video editing.
- Demonstrable ability to develop and execute successful social media campaigns.
- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social, Buffer).
- Strong communication, interpersonal, and organisational skills.
- Ability to work independently and manage multiple projects in a remote, part-time setting.
- Creative thinking with an eye for detail and aesthetics.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Experience in the recruitment or HR tech industry.
- Familiarity with SEO principles and how they apply to social media content.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Certification in social media marketing or digital marketing.
Perks & Benefits
- Competitive hourly rate.
- Fully remote work flexibility, allowing for an optimal work-life balance.
- Opportunity to work with a forward-thinking, innovative company.
- Collaborative and supportive team environment.
- Access to professional development and learning resources.
- Autonomy to drive social media strategy and make a significant impact.
- Part-time hours designed to fit your schedule.
How to Apply
Ready to shape our digital presence? If you’re passionate about social media and meet the qualifications, we encourage you to apply directly through the link below. Please ensure your application highlights your relevant experience and showcases your unique social media expertise. We look forward to reviewing your application!
