About Company
National Foods Limited is a leading Zimbabwean food manufacturer, with a rich history spanning over 100 years. We are committed to producing high-quality, nutritious, and affordable food products that nourish families across the nation. Our diverse portfolio includes flour, maize meal, cooking oil, rice, salt, and various snacks, making us a household name and an integral part of the Zimbabwean economy. We are continuously innovating and expanding our product lines, driven by a deep understanding of consumer needs and market dynamics. At National Foods, we believe in fostering a culture of excellence, sustainability, and community engagement. We are embracing data-driven strategies to enhance our operational efficiency, customer satisfaction, and overall market leadership, ensuring we remain at the forefront of the FMCG sector.
Job Description
Are you a data visionary with a passion for transforming raw information into strategic insights? National Foods Limited, a leading fast-moving consumer goods (FMCG) company in Zimbabwe, is seeking a talented and highly motivated Customer Data Insight Analyst to join our dynamic team. This is a unique opportunity to contribute to the growth of a beloved brand, working remotely from Chegutu, Mashonaland West Province, but making an impact across our national operations.
At National Foods Limited, we believe that understanding our customers is paramount to our success. We are on a mission to leverage data to drive smarter business decisions, optimize customer experiences, and uncover new market opportunities. As our Customer Data Insight Analyst, you will be at the forefront of this initiative, working with vast datasets to extract meaningful trends, predict customer behavior, and provide actionable recommendations to various departments, including Marketing, Sales, and Product Development.
This remote role requires a blend of strong analytical capabilities, technical proficiency, and exceptional communication skills. You will be responsible for diving deep into our customer data ecosystem, which includes sales transactions, loyalty program data, website interactions, social media engagement, and market research findings. Your daily tasks will involve everything from data extraction and cleaning to building sophisticated analytical models and creating compelling data visualizations that tell a story. You will translate complex data findings into clear, concise, and strategic insights that empower stakeholders to make informed choices.
We are looking for someone who is not just good with numbers, but also understands the ‘why’ behind the ‘what.’ You should be curious, a natural problem-solver, and comfortable challenging assumptions with data-backed evidence. While this is a remote position, you will be an integral part of our collaborative team, expected to proactively engage with colleagues and contribute to a culture of data literacy and innovation. If you are eager to shape the future of consumer engagement for a major Zimbabwean enterprise and thrive in an environment where your insights directly influence business strategy, we encourage you to apply.
Key Responsibilities
- Collect, clean, and process large customer datasets from various sources (e.g., sales, marketing, digital platforms, loyalty programs).
- Perform in-depth statistical analysis to identify trends, patterns, and insights related to customer behavior, preferences, and segmentation.
- Develop and maintain dashboards and reports using data visualization tools to monitor key performance indicators (KPIs) and present findings clearly.
- Translate complex data analysis into actionable business recommendations for marketing campaigns, product development, sales strategies, and customer retention programs.
- Collaborate with marketing, sales, product, and IT teams to understand their data needs and provide data-driven solutions.
- Forecast future customer trends and behaviors using predictive modeling techniques.
- Monitor and evaluate the effectiveness of various business initiatives and campaigns through data analysis.
- Ensure data accuracy, consistency, and compliance with data governance policies.
- Stay updated with the latest industry trends, data analysis techniques, and tools.
Required Skills
- Proficiency in SQL for data extraction and manipulation
- Strong analytical and problem-solving skills
- Experience with data visualization tools (e.g., Tableau, Power BI, Google Data Studio)
- Proficiency in statistical analysis and data modeling
- Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders
- Strong attention to detail and accuracy
- Ability to work independently and as part of a remote team
Preferred Qualifications
- Bachelor's degree in Data Science, Statistics, Computer Science, Business Analytics, Economics, or a related quantitative field.
- 3+ years of experience in a data analyst, business intelligence, or similar role, preferably in the FMCG or retail sector.
- Experience with programming languages such as Python or R for data analysis.
- Familiarity with CRM systems and marketing automation platforms.
- Knowledge of machine learning concepts and their application to customer analytics.
- Experience working with cloud-based data platforms (e.g., AWS, Azure, GCP).
Perks & Benefits
- Competitive salary package.
- Comprehensive health and wellness benefits.
- Flexible remote work environment.
- Opportunities for professional development and continuous learning.
- Contribution to a leading national brand and impactful work.
- Collaborative and supportive team culture.
How to Apply
Interested candidates are encouraged to click on the application link below to apply for this exciting opportunity. Please ensure your resume and cover letter highlight your relevant experience and how you meet the requirements for this role. We look forward to reviewing your application!