About Company
Looking to kickstart your career in digital marketing? Career.zycto is a dynamic and innovative talent acquisition firm based in Lagos, dedicated to connecting exceptional talent with leading opportunities. We believe in nurturing the next generation of marketing professionals, providing a collaborative environment where learning and growth are paramount. Here, you’ll gain hands-on experience in cutting-edge SEO and content strategies, working alongside experienced mentors to develop your skills. Join us and contribute to meaningful projects from day one, shaping your future in the fast-paced digital landscape while helping others find theirs.
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Job Description
This is an exciting entry-level opportunity for an ambitious and driven individual eager to dive into the world of digital marketing, specifically focusing on Search Engine Optimization (SEO) and content creation. As a Digital Marketer Trainee at Career.zycto, you will embark on a structured learning journey designed to equip you with foundational knowledge and practical experience in attracting, engaging, and converting online audiences. You’ll be an integral part of our marketing team, contributing to strategies that enhance our online visibility and establish our brand as a thought leader in talent acquisition.
Your day-to-day will involve a blend of learning and hands-on execution. You will gain exposure to various aspects of SEO, including keyword research, on-page optimization, technical SEO audits, and link-building strategies. Beyond SEO, you will develop your content creation skills, learning to craft compelling blog posts, website copy, social media updates, and email newsletters that resonate with our target audience of job seekers and employers. This role is perfect for someone who is detail-oriented, possesses strong writing abilities, and has a keen interest in understanding how search engines work and how engaging content drives business growth.
We are committed to providing a supportive environment where you can learn from experienced professionals, experiment with new ideas, and see the direct impact of your efforts. You’ll utilize industry-standard tools for analytics, content management, and SEO performance tracking. If you’re passionate about digital trends, possess a strong desire to learn, and are ready to apply your creativity to real-world marketing challenges, this trainee position at Career.zycto offers an unparalleled opportunity to build a robust career foundation. We seek individuals who are proactive, curious, and ready to embrace a fast-paced learning environment where every day brings new insights and opportunities to grow. Join us and help shape the future of talent acquisition through innovative digital marketing practices.
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Key Responsibilities
- Assist in conducting keyword research to identify high-value search terms and content opportunities.
- Support the creation and optimization of engaging content for various digital channels (website, blog, social media, email).
- Learn and apply on-page SEO best practices to website content, including meta descriptions, title tags, and image alt text.
- Participate in technical SEO audits and assist in implementing recommendations.
- Monitor and report on SEO performance using tools like Google Analytics and Google Search Console.
- Assist with link-building initiatives to improve domain authority.
- Proofread and edit content for accuracy, clarity, and adherence to brand guidelines.
- Stay updated with the latest SEO and content marketing trends and algorithm changes.
- Collaborate with the marketing team to brainstorm new content ideas and campaign strategies.
Required Skills
- Excellent written and verbal communication skills in English.
- Basic understanding of digital marketing concepts.
- Familiarity with social media platforms and content creation.
- Strong research and analytical abilities.
- Proficiency in using productivity tools (e.g., Google Workspace, Microsoft Office).
- High level of proactivity and a strong desire to learn.
- Ability to work independently and as part of a team.
Preferred Qualifications
- Bachelor's degree or equivalent in Marketing, Communications, Journalism, or a related field (or currently pursuing).
- Prior experience with content writing (e.g., personal blog, academic projects).
- Basic understanding of SEO principles.
- Familiarity with content management systems (e.g., WordPress).
- Knowledge of basic HTML/CSS.
Perks & Benefits
- Structured training and mentorship program.
- Opportunity for professional growth and career advancement.
- Exposure to cutting-edge digital marketing tools and strategies.
- Collaborative and supportive work environment.
- Contribution to impactful projects.
- Opportunity to work in a dynamic industry.
How to Apply
If you are passionate about digital marketing and eager to learn, we encourage you to apply! Please click on the application link below to submit your resume and a cover letter explaining your interest in this role and how your skills align with our needs.
