About Company
OK Zimbabwe Limited is one of Zimbabwe’s largest and most reputable retail chains. Established in 1942, we have grown to become a household name, synonymous with quality, value, and community engagement. With a vast network of supermarkets across the nation, including our prominent store in Gokwe, we are committed to providing our customers with an unparalleled shopping experience. We offer a diverse range of products, from fresh produce and groceries to household goods and electronics, all while championing local suppliers and fostering economic growth within the communities we serve. Our values are rooted in customer satisfaction, integrity, and innovation, constantly striving to enhance our brand presence and connect meaningfully with our diverse customer base.
Job Description
Are you a creative and results-driven marketing professional looking for a flexible opportunity to make a tangible impact? OK Zimbabwe Limited is seeking a dynamic Part-Time Brand Manager to join our team in Gokwe, Midlands Province. This is a unique opportunity to contribute to a leading retail brand, focusing on our local Gokwe operations while aligning with our national brand strategy. As our Part-Time Brand Manager, you will be instrumental in enhancing the visibility, reputation, and customer engagement for our Gokwe branch. You will be responsible for developing and executing local marketing initiatives, promotional campaigns, and community outreach programs that resonate with the local market. This role requires a blend of strategic thinking, creative execution, and strong interpersonal skills to build relationships with both customers and local stakeholders. You will work closely with the branch management and the national marketing team, bringing innovative ideas to life and ensuring our brand message is consistently and effectively communicated. If you are passionate about retail, understand the local market dynamics of Gokwe, and possess a keen eye for effective branding, we encourage you to apply. This position offers the flexibility of part-time hours, making it ideal for someone looking to balance professional ambition with other commitments, while still being an integral part of a vibrant team. We are looking for someone who can champion our brand’s values and drive local market share through impactful and memorable campaigns. Join us and help shape the future of retail in Gokwe!
Key Responsibilities
- Develop and implement local marketing strategies and promotional campaigns for the Gokwe branch, aligned with the national brand guidelines.
- Manage local social media presence and content creation to engage the Gokwe community.
- Organize and execute in-store events, product launches, and community engagement initiatives.
- Monitor and analyze local market trends, competitor activities, and customer feedback to identify growth opportunities.
- Collaborate with the national marketing team to ensure brand consistency and effective communication.
- Build and maintain relationships with local media, community leaders, and suppliers.
- Track and report on the effectiveness of local marketing campaigns, providing insights and recommendations for improvement.
- Assist in budget management for local marketing activities.
- Identify opportunities for local partnerships and sponsorships that enhance brand visibility.
- Ensure all local marketing materials comply with company brand standards and regulatory requirements.
Required Skills
- Proven experience in brand management, marketing, or a related field (minimum 3 years).
- Strong understanding of local market dynamics and consumer behavior in Gokwe.
- Excellent written and verbal communication skills in English and Shona/Ndebele (local languages).
- Proficiency in digital marketing tools and social media platforms.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Strong organizational and project management skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Experience in the retail or FMCG (Fast-Moving Consumer Goods) sector.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Established network within the Gokwe community.
Perks & Benefits
- Competitive part-time salary.
- Flexible working hours.
- Opportunity to work with a leading national retail brand.
- Professional development and growth opportunities.
- Employee discount on store purchases.
- Supportive and collaborative team environment.
- Contribution to local community development initiatives.
How to Apply
Interested candidates are invited to submit their application, including a detailed CV and a cover letter outlining their relevant experience and why they are a great fit for this role. Please ensure your application highlights your understanding of the Gokwe market. Encourage applicants to click on the link below to apply for the job.