About Company
Grow is an award-winning digital agency based in Norfolk, Virginia, crafting innovative experiences and products for some of the world’s most ambitious brands. For over two decades, we’ve blended creativity with strategic thinking to deliver tangible results, helping our clients navigate complex digital landscapes. Our team thrives on curiosity, collaboration, and a relentless pursuit of excellence, pushing the boundaries of what’s possible in digital marketing, design, and technology. We believe in fostering an environment where talented individuals can do their best work, supported by a culture that values growth, impact, and a healthy work-life balance. Joining Grow means becoming part of a passionate group dedicated to making a difference for our clients and within the digital community.
Job Description
We are seeking a highly creative and detail-oriented Remote Newsletter Writer to join our dynamic team on a contract basis. This is an exciting opportunity for an experienced wordsmith who thrives in a flexible, remote work environment and possesses a knack for engaging storytelling. As a Newsletter Writer, you will be instrumental in crafting compelling and informative content that resonates with various target audiences for our diverse portfolio of clients. You will be responsible for developing captivating newsletter copy, from subject lines that demand attention to calls-to-action that drive engagement and conversions. Your work will involve in-depth research into industry trends, understanding client brand voices and objectives, and translating complex ideas into clear, concise, and persuasive narratives that capture the reader’s interest.
This role requires more than just writing; it demands a strategic mind capable of contributing to content planning and strategy. You’ll collaborate closely with our marketing strategists, account managers, and design team to ensure that newsletter content aligns seamlessly with broader marketing campaigns and brand guidelines. Your ability to adapt your writing style to suit different industries—from technology and finance to consumer goods and non-profits—will be crucial. We’re looking for someone who is not only proficient in grammar and style but also understands the nuances of email marketing best practices, including segmentation, personalization, and A/B testing principles. The ideal candidate will be a self-starter who can work autonomously, manage multiple projects simultaneously, and consistently meet deadlines while maintaining the highest standards of quality. If you have a passion for creating impactful digital content, a proven track record in newsletter or email marketing copywriting, and are eager to contribute to a forward-thinking agency, we encourage you to apply. This flexible-time position allows you to manage your schedule effectively while contributing meaningfully to our clients’ success and enhancing their digital presence.
Key Responsibilities
- Develop engaging and persuasive newsletter content for a diverse range of clients across various industries.
- Craft compelling subject lines, preview text, body copy, and calls-to-action that drive open rates, click-throughs, and conversions.
- Conduct thorough research to understand client brand voice, target audience, and industry-specific topics.
- Collaborate with marketing strategists, designers, and account managers to ensure content aligns with overall campaign objectives and brand guidelines.
- Edit and proofread all content to ensure accuracy, clarity, and grammatical correctness, maintaining a high standard of quality.
- Adapt writing style and tone to suit different client brands and target segments.
- Manage multiple writing projects concurrently, prioritizing tasks to meet deadlines in a fast-paced environment.
- Stay up-to-date with email marketing trends, best practices, and anti-spam regulations to optimize newsletter performance.
- Contribute to content strategy discussions, offering creative ideas for newsletter topics and formats.
- Incorporate SEO best practices into content where appropriate to enhance discoverability and reach.
Required Skills
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Proven experience in crafting engaging and high-performing newsletter or email marketing content.
- Strong understanding of brand voice and ability to adapt writing style for various industries and audiences.
- Excellent research skills to gather relevant information and insights for content creation.
- Ability to work independently, manage time effectively, and meet tight deadlines in a remote setting.
- Proficiency in content management systems and collaboration tools.
- Solid understanding of email marketing principles and best practices.
- Strong communication and interpersonal skills for remote team collaboration.
- Native-level English proficiency.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Experience working with a digital agency or in a multi-client environment.
- Familiarity with marketing automation platforms (e.g., Mailchimp, HubSpot, Salesforce Marketing Cloud).
- Basic understanding of analytics and how to interpret email performance metrics.
- Portfolio demonstrating successful newsletter or email marketing campaigns.
Perks & Benefits
- Flexible working hours and remote work flexibility, allowing for a healthy work-life balance.
- Opportunity to work with a diverse portfolio of exciting and innovative clients.
- Collaborative and supportive team environment with a focus on professional growth.
- Access to cutting-edge digital marketing tools and resources.
- Competitive contract rates.
- Professional development opportunities and continuous learning.
- Become part of a recognized, award-winning agency culture.
How to Apply
Interested candidates are invited to submit their resume, a compelling cover letter detailing their relevant experience and interest in this role, and a portfolio showcasing their best newsletter or email marketing writing samples. Please ensure your application highlights your ability to work remotely and manage a flexible schedule. Click the application link below to apply for this exciting opportunity.