About Company
Nestled on the pristine Bawe Island, just a short boat ride from Stone Town, Bawe Tropical Island Resort offers an unparalleled luxury escape. We are a boutique resort renowned for our breathtaking natural beauty, crystal-clear turquoise waters, lush gardens, and commitment to delivering an authentic Zanzibari experience. Our guests come from across the globe seeking tranquility, adventure, and impeccable service. We believe in creating memorable stories, not just for our guests, but also through our online presence. Our mission is to preserve the island’s natural charm while providing an eco-conscious and luxurious haven. Join our passionate team dedicated to showcasing the magic of Bawe Island to the world.
Job Description
Are you a creative wordsmith with a passion for digital storytelling and a keen eye for detail? Bawe Tropical Island Resort is seeking a dedicated and enthusiastic Content Publishing Assistant to join our vibrant marketing team. In this pivotal role, you will be instrumental in bringing the enchanting story of Bawe Island to life across various digital platforms. This is more than just a writing job; it’s an opportunity to immerse yourself in the beauty of a tropical paradise and translate its allure into captivating content that resonates with potential guests worldwide. You will work closely with our Marketing Manager to ensure all our communications are consistent, engaging, and reflective of our brand’s luxury and tranquility. Your daily tasks will involve everything from drafting engaging social media updates and blog posts that highlight our unique offerings and guest experiences, to meticulously proofreading website content and promotional materials. You’ll assist in managing our content calendar, ensuring timely publication, and helping to maintain our online presence with fresh, high-quality material. This role requires someone who is not only proficient in writing and editing but also possesses a basic understanding of content management systems (CMS) and search engine optimization (SEO) best practices. The ideal candidate will be a proactive self-starter, eager to learn, and possess a strong commitment to accuracy and brand consistency. If you dream of working in a dynamic environment where your creativity directly contributes to attracting visitors to a truly magical destination, we encourage you to apply.
Key Responsibilities
- Assist in drafting, editing, and proofreading engaging content for the resort's website, blog, social media channels (Facebook, Instagram, Twitter, Pinterest), and email newsletters.
- Support the creation of compelling promotional materials, brochures, and internal communications, ensuring brand voice and consistency.
- Schedule and publish content across various digital platforms using content management systems and social media scheduling tools.
- Conduct basic research on industry trends, competitor content, and SEO keywords to inform content strategy.
- Collaborate with the marketing and operations teams to gather information, stories, and visual assets for content creation.
- Monitor social media engagement and assist in responding to comments and messages under supervision.
- Organize and maintain a content library of text, images, and videos.
- Ensure all published content adheres to brand guidelines, style guides, and legal requirements.
- Assist with basic image selection and optimization for web and social media use.
- Contribute to brainstorming sessions for new content ideas and campaigns that highlight the resort's unique offerings and experiences.
Required Skills
- Proven experience in content creation, copywriting, or digital publishing, preferably within the hospitality or tourism sector (1+ years).
- Excellent written and verbal communication skills in English, with a strong grasp of grammar, spelling, and punctuation.
- Familiarity with various social media platforms and their best practices for content distribution.
- Basic understanding of Content Management Systems (CMS) like WordPress.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational skills and attention to detail.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
- Basic knowledge of SEO principles and how they apply to content.
- Experience with graphic design tools (e.g., Canva, Adobe Spark) for creating visual content.
- Experience with email marketing platforms.
- Photography or videography skills to capture engaging resort content.
Perks & Benefits
- Competitive salary and performance-based incentives.
- On-site accommodation provided.
- Meals provided during working hours.
- Opportunity to live and work in a stunning tropical island environment.
- Health insurance benefits.
- Professional development and training opportunities.
- Employee discounts on resort services.
- Access to resort amenities during off-peak hours.
How to Apply
If you are ready to embark on an exciting career journey in paradise, we encourage you to apply! Please click on the application link below to submit your resume and a compelling cover letter outlining your experience and why you are the perfect fit for this role at Bawe Tropical Island Resort. We look forward to discovering how your talent can help us share the magic of Bawe Island.